Meta Lead Ads
Meta Lead Ads, wired straight into your CRM.
Route Meta Lead Ad submissions into Salesforce, HubSpot, Zoho, or your custom CRM in real time. Send qualified stages back to Meta for optimization.
- ● meta.lead_ads :: live
- > webhook leadgen_id 771029… received
- map form_fields → crm_fields ok
- hash sha256(em,ph) dedupe=passed
- ✓ lead written to crm · 0.8s
WHAT THIS ENABLES
Meta Lead Ads
Meta Lead Ads sync is the real-time pipeline that pulls Meta Lead Ad form submissions into your CRM with fields mapped and duplicates filtered, then sends qualifying stages back to Meta for optimization.
- Sales following up on a Meta lead while intent is still warm, not after a nightly CSV export.
- Every Lead Ad form landing in the right CRM object with the right owner by rule.
- The qualification result flowing back to Meta so acquisition learns which forms produce real pipeline.
Built for the teams that own the number.
Lead-gen advertisers who want the qualification loop closed automatically.
From kickoff to verified events.
-
Capture
Lead Ad webhook capture the moment a form is submitted.
-
Route
CRM insert or update by rule, with field mapping per form.
-
Score
Optional lead-scoring hook before the record lands.
-
Round-trip
Qualified stages sent back to Meta via CAPI for CRM.
WHAT FLOWS WHERE
From form to CRM, in real time.
A prospect submits a Meta Lead Ad form, Signals hashes the identifiers and maps the fields in real time, then writes the lead into your CRM and round-trips qualified stages back to Meta via CAPI for CRM.
A prospect submits a Meta Lead Ad form, Signals hashes the identifiers and maps the fields in real time, then writes the lead into your CRM and round-trips qualified stages back to Meta via CAPI for CRM.
What ships with this offering.
Leads in your CRM seconds after submission.
Rule-based routing and field mapping per form.
A closed loop from form fill to qualified stage.
ON THE WIRE
What the platform actually receives.
Identifiers are hashed with SHA-256 at source. The payload the destination sees never contains raw PII.
- ● signals :: inbound lead
- > GET /{leadgen_id} fields=field_data,form_id
- field_data email "a@…" · phone "+9715…" · full_name
- hash sha256(em,ph) at ingestion · dedupe passed
- route → crm.upsert owner_by_rule
- ✓ lead delivered · status=created
Adjacent moves on the same stack.
meta
Meta CAPI for CRM
Datahash ingests lead status from your CRM and sends Meta the qualified events it needs to optimize on lead value instead of lead volume.
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Snap Lead Generation Ads
Capture Snap Lead Gen submissions directly into Salesforce, HubSpot, Zoho, or your custom CRM in real time.
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TikTok Lead Gen
Capture TikTok Lead Gen submissions directly into your CRM. Route qualified stages back to TikTok for optimization.
Learn morecross-channel
Lead funnel events
Datahash syncs lead-quality signal from your CRM back to Meta, Google, TikTok, and LinkedIn so campaigns optimize on the leads that actually convert.
Learn moreSend it where your team works.
Every destination your leads can land in. Pick a platform to see the exact setup.
CRM
Databases
Files / storage
Data warehouses
Datahash API
Custom
Questions your team will ask.
What is the latency from form fill to CRM?
Meta fires the lead webhook within seconds of a form submission, and Datahash writes the record to your CRM immediately after receiving it. End to end, in normal operation, leads land in your CRM in under a minute, fast enough that a sales rep can follow up while the prospect's intent is still warm.
What happens if the CRM is down or rejects a record?
Deliveries are queued and retried with exponential backoff until the CRM accepts them, whether the outage is a brief timeout or a longer maintenance window. Any failure that persists past the retry window is surfaced in monitoring so a human can intervene. No lead is silently dropped or lost to a rejected write; every submission is accounted for.
How is field mapping handled across multiple forms?
Each Lead Ad form gets its own mapping to CRM fields, including custom fields and picklists specific to that form. Datahash sets the mappings up with you during onboarding, matching form questions to the right CRM object and owner-assignment rule. You can change a mapping later, for a new form or an updated field, without redeploying anything or involving engineering.
NEXT STEP
Live in fifteen minutes. Measurable in a week.
Talk to our team of solutions engineers. We map your source data, propose an integration plan, and give you a live setup in the same call where possible.