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    CONNECTIONS / Wix / Wix to Google EC Web

    Your Wix Stores orders, wired to Google Enhanced Conversions for web.

    Signals reads your Wix Stores orders through scoped API access to Wix, reading only your Wix Stores orders, then recovers checkout conversions with hashed first-party identifiers matched to the Google click so Google Ads sees web conversions without an export.

    Talk to our team Explore the setup

    wix -> google-ec-web :: live

    1. ● wix → google.web :: live
    2. > read web_orders rows=67,536
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 59,432 matched

    WHAT THIS ENABLES

    Wix to Google Enhanced Conversions

    Wix to Google Enhanced Conversions: your Wix Stores orders, hashed and consent-checked, feed Google Ads as Signals recovers checkout conversions with hashed first-party identifiers matched to the Google click as orders complete.

    • Signals recovers checkout conversions with hashed first-party identifiers matched to the Google click, reading your Wix Stores orders as orders complete.
    • Checkout conversions recovered for Search and Shopping, with no export step out of your Wix Stores orders.

    WHAT FLOWS WHERE

    Wix to EC Web, mapped.

    Each sync hands the on-site purchase and checkout events from your Wix Stores orders to Signals, which hashes and filters every record, then Google Ads' Enhanced Conversions (Google Ads API) logs the web conversions for hashed-identifier enhancement.

    Each sync hands the on-site purchase and checkout events from your Wix Stores orders to Signals, which hashes and filters every record, then Google Ads' Enhanced Conversions (Google Ads API) logs the web conversions for hashed-identifier enhancement.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Advertisers whose Google web conversions decay with cookie loss, working out of Wix Stores orders and contacts.

    Small merchants on Wix who need conversion accuracy restored where cookies alone fall short out of Wix Stores orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Wix, reading only your Wix Stores orders, mapped to Google Ads' Enhanced Conversions (Google Ads API) and tuned for hashed-identifier enhancement.

    2. Map

      Columns from your Wix Stores orders align to Google Ads' Enhanced Conversions (Google Ads API) in the visual mapper, hashed as each order syncs and checked for hashed-identifier enhancement.

    3. Deliver

      As orders complete, Signals reads your Wix Stores orders and recovers checkout conversions with hashed first-party identifiers matched to the Google click, sends only the orders that changed, with hashed-identifier enhancement watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Conversion accuracy restored where cookies alone fall short from your Wix Stores orders, delivered as orders complete.

    Checkout conversions recovered for Search and Shopping out of your Wix Stores orders, delivered as orders complete without API call volume climbing.

    Match feedback on hashed-identifier enhancement from Google Ads' Enhanced Conversions (Google Ads API) each run, tied back to your Wix Stores orders.

    ON THE WIRE

    What EC Web actually receives.

    signals :: wix.google-ec-web :: wire

    1. ● signals :: event payload
    2. > POST /enhanced_conversions source=wix.web_orders
    3. hashed_email sha256 "b13f0a…" · hashed_phone_number sha256 "71cd8e…"
    4. order_id "ord-91477" · conversion_value 1627.00 · currency_code USD
    5. conversion_date_time "2026-07-20T18:34:37"
    6. ✓ accepted · enhancement applied
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    FAQ

    Asked on almost every call.

    How often does the Wix Google EC Web sync run?

    Delivery tracks Wix, run by small merchants on Wix: a near-real-time or scheduled sync of your Wix Stores orders feeds Google Ads on that cadence. Each run sends only the orders that changed, so checkout conversions recovered for Search and Shopping holds up on hashed-identifier enhancement. The live debugger confirms every delivery inline.

    What match rate should a Wix-sourced Google EC Web batch expect?

    Coverage of hashed identifiers across your Wix Stores orders decides it, and small merchants on Wix own that inside Wix. A live email or phone matches into Google Ads; neither, and it will not. First-run feedback flags hashed-identifier enhancement, which small merchants on Wix then raise inside your Wix Stores orders.

    NEXT STEP

    Wix to Google EC Web, in production this week.

    Talk to our team All Wix use cases