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    CONNECTIONS / Wix / Wix to Meta CAPI

    Your Wix Stores orders, wired to Meta's web Conversions API.

    Signals reads your Wix Stores orders through scoped API access to Wix, reading only your Wix Stores orders, then sends every browser checkout to Meta server-side so the pixel gap closes so Meta sees web conversions without an export.

    Talk to our team Explore the setup

    wix -> meta-web-capi :: live

    1. ● wix → meta.capi :: live
    2. > read web_orders rows=32,912
    3. hash sha256(email,phone) consent=filtered
    4. route meta deliver
    5. ✓ delivered · 28,633 matched

    WHAT THIS ENABLES

    Wix to Meta Conversions API

    Wix to Meta Conversions API: your Wix Stores orders, hashed and consent-checked, feed Meta as Signals sends every browser checkout to Meta server-side so the pixel gap closes as orders complete.

    • Signals sends every browser checkout to Meta server-side so the pixel gap closes, reading your Wix Stores orders as orders complete.
    • Browser purchases Meta can still optimize on, with no export step out of your Wix Stores orders.

    WHAT FLOWS WHERE

    Wix to Web CAPI, mapped.

    Each sync hands the on-site purchase and checkout events from your Wix Stores orders to Signals, which hashes and filters every record, then Meta's Conversions API logs the web conversions for browser-to-server deduplication.

    Each sync hands the on-site purchase and checkout events from your Wix Stores orders to Signals, which hashes and filters every record, then Meta's Conversions API logs the web conversions for browser-to-server deduplication.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Online stores losing pixel coverage to browser privacy controls, working out of Wix Stores orders and contacts.

    Small merchants on Wix who need purchase events that survive ad blockers and Safari cookie limits out of Wix Stores orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Wix, reading only your Wix Stores orders, mapped to Meta's Conversions API and tuned for browser-to-server deduplication.

    2. Map

      Columns from your Wix Stores orders align to Meta's Conversions API in the visual mapper, hashed as each order syncs and checked for browser-to-server deduplication.

    3. Deliver

      As orders complete, Signals reads your Wix Stores orders and sends every browser checkout to Meta server-side so the pixel gap closes, sends only the orders that changed, with browser-to-server deduplication watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Purchase events that survive ad blockers and Safari cookie limits from your Wix Stores orders, delivered as orders complete.

    Browser purchases Meta can still optimize on out of your Wix Stores orders, delivered as orders complete without API call volume climbing.

    Match feedback on browser-to-server deduplication from Meta's Conversions API each run, tied back to your Wix Stores orders.

    ON THE WIRE

    What Web CAPI actually receives.

    signals :: wix.meta-web-capi :: wire

    1. ● signals :: event payload
    2. > POST /events source=wix.web_orders
    3. event_name "Purchase" · event_time 1784628330
    4. em sha256 "5f3a92…" · ph sha256 "a107cd…"
    5. value 2549.00 · currency GBP
    6. ✓ accepted match=87%
    RELATED USE CASES

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    FAQ

    Asked on almost every call.

    How often does the Wix Meta CAPI sync run?

    Delivery tracks Wix, run by small merchants on Wix: a near-real-time or scheduled sync of your Wix Stores orders feeds Meta on that cadence. Each run sends only the orders that changed, so browser purchases Meta can still optimize on holds up on browser-to-server deduplication. The live debugger confirms every delivery inline.

    What match rate should a Wix-sourced Meta CAPI batch expect?

    Coverage of hashed identifiers across your Wix Stores orders decides it, and small merchants on Wix own that inside Wix. A live email or phone matches into Meta; neither, and it will not. First-run feedback flags browser-to-server deduplication, which small merchants on Wix then raise inside your Wix Stores orders.

    NEXT STEP

    Wix to Meta CAPI, in production this week.

    Talk to our team All Wix use cases