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    CONNECTIONS / Active Campaign / ActiveCampaign to TikTok Offline eAPI

    ActiveCampaign contacts and deal stages into TikTok, built for TikTok's Offline Events API.

    Connect ActiveCampaign and point Signals at your ActiveCampaign contacts and deal stages; it sends register and phone sales so offline joins TikTok's web optimization as records change, hashed and consent-checked for TikTok.

    Talk to our team Explore the setup

    active-campaign -> tiktok-offline-eapi :: live

    1. ● activecampaign → tiktok.eapi :: live
    2. > read closed_deals rows=51,056
    3. hash sha256(email,phone) consent=filtered
    4. route tiktok deliver
    5. ✓ delivered · 42,376 matched

    WHAT THIS ENABLES

    ActiveCampaign to TikTok Offline Events API

    ActiveCampaign to TikTok Offline Events API: Signals reads your ActiveCampaign contacts and deal stages and sends register and phone sales so offline joins TikTok's web optimization, hashed and consent-checked as records change.

    • Offline and in-store sales from your ActiveCampaign contacts and deal stages activated for TikTok, as Signals sends register and phone sales so offline joins TikTok's web optimization.
    • Counter sales deduped against any TikTok web event for the same buyer, drawn from your ActiveCampaign contacts and deal stages by lifecycle marketers running ActiveCampaign.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off TikTok, away from any pixel. Here is how Active Campaign closes the loop.

    TikTok credits the campaign that sourced the conversion conversion happens off-platform Ad click on TikTok CRM record sync recorded in Active Campai… S Signals hash · dedupe Offline Events API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Brands whose TikTok conversions finish at a till, not a checkout, with the records already in ActiveCampaign contacts, deals, and automations.

    Lifecycle marketers running ActiveCampaign activating TikTok's Offline Events API straight from ActiveCampaign contacts and deal stages.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to ActiveCampaign, reading only your ActiveCampaign contacts and deal stages to feed TikTok's Offline Events API, sized for web-to-offline deduplication.

    2. Map

      Signals reads your ActiveCampaign contacts and deal stages, and its columns map to TikTok's Offline Events API in the visual mapper, hashed and checked for web-to-offline deduplication.

    3. Deliver

      On each run, Signals pulls your ActiveCampaign contacts and deal stages, sends register and phone sales so offline joins TikTok's web optimization, and sends only the records that changed, with web-to-offline deduplication in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline eAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Active Campaign records the event.
    ON THE WIRE

    What Offline eAPI actually receives.

    signals :: active-campaign.tiktok-offline-eapi :: wire

    1. ● signals :: event payload
    2. > POST /event/track source=active-campaign.closed_deals
    3. event "CompletePayment" · event_time 1784592585
    4. user.email sha256 "c02fa8…" · user.phone sha256 "6b91dd…"
    5. properties.value 27661 · properties.currency USD
    6. ✓ accepted · dedupe=event_id
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    FAQ

    Asked on almost every call.

    How often does the ActiveCampaign TikTok Offline eAPI sync run?

    You set the cadence, from near-real-time to a nightly ActiveCampaign sync of your ActiveCampaign contacts and deal stages into TikTok. Since Signals sends only the records that changed, counter sales deduped against any TikTok web event for the same buyer keeps pace and lifecycle marketers running ActiveCampaign watch web-to-offline deduplication. One scoped connection sets it up, cadence adjustable later.

    What match rate should a ActiveCampaign-sourced TikTok Offline eAPI batch expect?

    In ActiveCampaign, match rate tracks the email and phone quality your ActiveCampaign contacts and deal stages carry. Clean identifiers land for TikTok; blank ones never will. The first Offline Events API report shows lifecycle marketers running ActiveCampaign where web-to-offline deduplication needs work, a data-quality task handled in ActiveCampaign.

    NEXT STEP

    ActiveCampaign to TikTok Offline eAPI, in production this week.

    Talk to our team All Active Campaign use cases