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    CONNECTIONS / Magento / Magento to TikTok Offline eAPI

    Your Magento orders, wired to TikTok's Offline Events API.

    Connect Magento and point Signals at your Magento orders; it sends register and phone sales so offline joins TikTok's web optimization as orders complete, hashed and consent-checked for TikTok.

    Talk to our team Explore the setup

    magento -> tiktok-offline-eapi :: live

    1. ● magento → tiktok.eapi :: live
    2. > read closed_deals rows=62,861
    3. hash sha256(email,phone) consent=filtered
    4. route tiktok deliver
    5. ✓ delivered · 55,946 matched

    WHAT THIS ENABLES

    Magento to TikTok Offline Events API

    Magento to TikTok Offline Events API: Signals reads your Magento orders and sends register and phone sales so offline joins TikTok's web optimization, hashed and consent-checked as orders complete.

    • Offline and in-store sales from your Magento orders activated for TikTok, as Signals sends register and phone sales so offline joins TikTok's web optimization.
    • Counter sales deduped against any TikTok web event for the same buyer, drawn from your Magento orders by merchants on Adobe Commerce (Magento).
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off TikTok, away from any pixel. Here is how Magento closes the loop.

    TikTok credits the campaign that sourced the conversion conversion happens off-platform Ad click on TikTok Order sync recorded in Magento S Signals hash · dedupe Offline Events API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Brands whose TikTok conversions finish at a till, not a checkout, with the records already in Magento orders, customers, and quotes.

    Merchants on Adobe Commerce (Magento) activating TikTok's Offline Events API straight from Magento orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Magento, reading only your Magento orders to feed TikTok's Offline Events API, sized for web-to-offline deduplication.

    2. Map

      Signals reads your Magento orders, and its columns map to TikTok's Offline Events API in the visual mapper, hashed and checked for web-to-offline deduplication.

    3. Deliver

      On each run, Signals pulls your Magento orders, sends register and phone sales so offline joins TikTok's web optimization, and sends only the orders that changed, with web-to-offline deduplication in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline eAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Magento records the event.
    ON THE WIRE

    What Offline eAPI actually receives.

    signals :: magento.tiktok-offline-eapi :: wire

    1. ● signals :: event payload
    2. > POST /event/track source=magento.closed_deals
    3. event "CompletePayment" · event_time 1784268831
    4. user.email sha256 "c02fa8…" · user.phone sha256 "6b91dd…"
    5. properties.value 34291 · properties.currency SAR
    6. ✓ accepted · dedupe=event_id
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    FAQ

    Asked on almost every call.

    How often does the Magento TikTok Offline eAPI sync run?

    You set the cadence, from near-real-time to a nightly Magento sync of your Magento orders into TikTok. Since Signals sends only the orders that changed, counter sales deduped against any TikTok web event for the same buyer keeps pace and merchants on Adobe Commerce (Magento) watch web-to-offline deduplication. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Magento-sourced TikTok Offline eAPI batch expect?

    In Magento, match rate tracks the email and phone quality your Magento orders carry. Clean identifiers land for TikTok; blank ones never will. The first Offline Events API report shows merchants on Adobe Commerce (Magento) where web-to-offline deduplication needs work, a data-quality task handled in Magento.

    NEXT STEP

    Magento to TikTok Offline eAPI, in production this week.

    Talk to our team All Magento use cases