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    CONNECTIONS / Magento / Magento to Google OCI

    Your Magento orders, wired to Google Ads offline conversion import.

    Connect Magento and point Signals at your Magento orders; it reconciles closed-won revenue to the Google Ads click through GCLID as orders complete, hashed and consent-checked for Google Ads.

    Talk to our team Explore the setup

    magento -> google-oci :: live

    1. ● magento → google.oci :: live
    2. > read closed_deals rows=69,683
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 59,927 matched

    WHAT THIS ENABLES

    Magento to Google Offline Conversions

    Magento to Google Offline Conversions: Signals reads your Magento orders and reconciles closed-won revenue to the Google Ads click through GCLID, hashed and consent-checked as orders complete.

    • Offline and in-store sales from your Magento orders activated for Google Ads, as Signals reconciles closed-won revenue to the Google Ads click through GCLID.
    • Smart Bidding trained on booked revenue instead of a mid-funnel proxy, drawn from your Magento orders by merchants on Adobe Commerce (Magento).
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off Google, away from any pixel. Here is how Magento closes the loop.

    Google credits the campaign that sourced the conversion conversion happens off-platform Ad click on Google Order sync recorded in Magento S Signals hash · dedupe Offline Conversion Impo… delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Advertisers whose Google-sourced deals close days after the click, with the records already in Magento orders, customers, and quotes.

    Merchants on Adobe Commerce (Magento) activating Google Ads offline conversion import straight from Magento orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Magento, reading only your Magento orders to feed Google Ads' Offline Conversion Import (Google Ads API), sized for GCLID coverage.

    2. Map

      Signals reads your Magento orders, and its columns map to Google Ads' Offline Conversion Import (Google Ads API) in the visual mapper, hashed and checked for GCLID coverage.

    3. Deliver

      On each run, Signals pulls your Magento orders, reconciles closed-won revenue to the Google Ads click through GCLID, and sends only the orders that changed, with GCLID coverage in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same OCI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Magento records the event.
    ON THE WIRE

    What OCI actually receives.

    signals :: magento.google-oci :: wire

    1. ● signals :: event payload
    2. > POST /offline_conversion_import source=magento.closed_deals
    3. gclid "Cj0KCQjw…" · conversion_action "closed_won"
    4. conversion_date_time "2026-07-13T00:32:48"
    5. conversion_value 46746 · currency_code AED
    6. ✓ accepted · batch=daily
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    Adjacent moves on the same stack.

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    FAQ

    Asked on almost every call.

    How often does the Magento Google OCI sync run?

    You set the cadence, from near-real-time to a nightly Magento sync of your Magento orders into Google Ads. Since Signals sends only the orders that changed, Smart Bidding trained on booked revenue instead of a mid-funnel proxy keeps pace and merchants on Adobe Commerce (Magento) watch GCLID coverage. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Magento-sourced Google OCI batch expect?

    In Magento, match rate tracks the email and phone quality your Magento orders carry. Clean identifiers land for Google Ads; blank ones never will. The first Offline Conversion Import (Google Ads API) report shows merchants on Adobe Commerce (Magento) where GCLID coverage needs work, a data-quality task handled in Magento.

    NEXT STEP

    Magento to Google OCI, in production this week.

    Talk to our team All Magento use cases