CONNECTIONS / WooCommerce / WooCommerce to TikTok Web eAPI
From WooCommerce orders to TikTok's web Events API.
Signals reads your WooCommerce orders through scoped API access to WooCommerce, reading only your WooCommerce orders, then sends checkout events to TikTok server-side, deduped against the pixel so TikTok sees web conversions without an export.
- ● woocommerce → tiktok.eapi :: live
- > read web_orders rows=30,159
- hash sha256(email,phone) consent=filtered
- route tiktok deliver
- ✓ delivered · 26,540 matched
WHAT THIS ENABLES
WooCommerce to TikTok Events API
TikTok Events API for WooCommerce: Signals sends checkout events to TikTok server-side, deduped against the pixel straight from your WooCommerce orders, hashed and consent-screened as orders complete.
- Signals sends checkout events to TikTok server-side, deduped against the pixel, reading your WooCommerce orders as orders complete.
- Server-side purchases deduped against the pixel, with no export step out of your WooCommerce orders.
WHAT FLOWS WHERE
WooCommerce to Web eAPI, mapped.
Each sync hands the on-site purchase and checkout events from your WooCommerce orders to Signals, which hashes and filters every record, then TikTok's Events API logs the web conversions for event_id deduplication.
Each sync hands the on-site purchase and checkout events from your WooCommerce orders to Signals, which hashes and filters every record, then TikTok's Events API logs the web conversions for event_id deduplication.
Built for the teams that own the number.
WordPress merchants running WooCommerce who need purchase signal that holds up when the browser pixel drops out of WooCommerce orders.
From kickoff to verified events.
-
Connect
Scoped API access to WooCommerce, reading only your WooCommerce orders, mapped to TikTok's Events API and tuned for event_id deduplication.
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Map
Columns from your WooCommerce orders align to TikTok's Events API in the visual mapper, hashed as each order syncs and checked for event_id deduplication.
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Deliver
As orders complete, Signals reads your WooCommerce orders and sends checkout events to TikTok server-side, deduped against the pixel, sends only the orders that changed, with event_id deduplication watched in the debugger.
What ships with this use case.
Purchase signal that holds up when the browser pixel drops from your WooCommerce orders, delivered as orders complete.
Server-side purchases deduped against the pixel out of your WooCommerce orders, delivered as orders complete without API call volume climbing.
Match feedback on event_id deduplication from TikTok's Events API each run, tied back to your WooCommerce orders.
What Web eAPI actually receives.
- ● signals :: event payload
- > POST /event/track source=woocommerce.web_orders
- event "CompletePayment" · event_time 1784151745
- user.email sha256 "64af2c…" · user.phone sha256 "0d93b7…"
- properties.value 3216.00 · properties.currency USD
- ✓ accepted · dedupe=event_id
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How often does the WooCommerce TikTok Web eAPI sync run?
You set the cadence, from near-real-time to a nightly WooCommerce sync of your WooCommerce orders into TikTok. Since Signals sends only the orders that changed, purchase signal that holds up when the browser pixel drops keeps pace and WordPress merchants running WooCommerce watch event_id deduplication. One scoped connection sets it up, cadence adjustable later.
What match rate should a WooCommerce-sourced TikTok Web eAPI batch expect?
Match rate follows identifier coverage in your WooCommerce orders, which WordPress merchants running WooCommerce control, not WooCommerce itself. A record with a current hashed email or phone matches for TikTok; one missing both cannot. First-run feedback from Events API pinpoints event_id deduplication, the number WordPress merchants running WooCommerce tune against.
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