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    CONNECTIONS / Wix / Wix to TikTok Offline eAPI

    Your Wix Stores orders, wired to TikTok's Offline Events API.

    Signals reads your Wix Stores orders through scoped API access to Wix, reading only your Wix Stores orders, then sends register and phone sales so offline joins TikTok's web optimization so TikTok sees offline conversions without an export.

    wix -> tiktok-offline-eapi :: live

    1. ● wix → tiktok.eapi :: live
    2. > read closed_deals rows=24,264
    3. hash sha256(email,phone) consent=filtered
    4. route tiktok deliver
    5. ✓ delivered · 20,382 matched

    WHAT THIS ENABLES

    Wix to TikTok Offline Events API

    Wix to TikTok Offline Events API: your Wix Stores orders, hashed and consent-checked, feed TikTok as Signals sends register and phone sales so offline joins TikTok's web optimization as orders complete.

    • Signals sends register and phone sales so offline joins TikTok's web optimization, reading your Wix Stores orders as orders complete.
    • A unified web-and-offline conversion view, with no export step out of your Wix Stores orders.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off TikTok, away from any pixel. Here is how Wix closes the loop.

    TikTok credits the campaign that sourced the conversion conversion happens off-platform Ad click on TikTok W Order sync recorded in Wix S Signals hash · dedupe Offline Events API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Brands whose TikTok conversions finish at a till, not a checkout, working out of Wix Stores orders and contacts.

    Small merchants on Wix who need counter sales deduped against any TikTok web event for the same buyer out of Wix Stores orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Wix, reading only your Wix Stores orders, mapped to TikTok's Offline Events API and tuned for web-to-offline deduplication.

    2. Map

      Columns from your Wix Stores orders align to TikTok's Offline Events API in the visual mapper, hashed as each order syncs and checked for web-to-offline deduplication.

    3. Deliver

      As orders complete, Signals reads your Wix Stores orders and sends register and phone sales so offline joins TikTok's web optimization, sends only the orders that changed, with web-to-offline deduplication watched in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline eAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Wix records the event.
    ON THE WIRE

    What Offline eAPI actually receives.

    signals :: wix.tiktok-offline-eapi :: wire

    1. ● signals :: event payload
    2. > POST /event/track source=wix.closed_deals
    3. event "CompletePayment" · event_time 1784503066
    4. user.email sha256 "c02fa8…" · user.phone sha256 "6b91dd…"
    5. properties.value 38171 · properties.currency GBP
    6. ✓ accepted · dedupe=event_id
    FAQ

    Asked on almost every call.

    How often does the Wix TikTok Offline eAPI sync run?

    Delivery tracks Wix, run by small merchants on Wix: a near-real-time or scheduled sync of your Wix Stores orders feeds TikTok on that cadence. Each run sends only the orders that changed, so a unified web-and-offline conversion view holds up on web-to-offline deduplication. The live debugger confirms every delivery inline.

    What match rate should a Wix-sourced TikTok Offline eAPI batch expect?

    Coverage of hashed identifiers across your Wix Stores orders decides it, and small merchants on Wix own that inside Wix. A live email or phone matches into TikTok; neither, and it will not. First-run feedback flags web-to-offline deduplication, which small merchants on Wix then raise inside your Wix Stores orders.

    NEXT STEP

    Wix to TikTok Offline eAPI, in production this week.