Jump to a popular page, or start typing.

    CONNECTIONS / Wix / Wix to Snap Custom Audience

    Your Wix Stores orders, wired to Snapchat audience matching.

    Signals reads your Wix Stores orders through scoped API access to Wix, reading only your Wix Stores orders, then matches your segments into Snapchat for targeting and customer suppression so Snapchat sees match-ready audiences without an export.

    wix -> snap-custom-audience :: live

    1. ● wix → snap.audience :: live
    2. > read segments rows=25,716
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 19,544 matched

    WHAT THIS ENABLES

    Wix to Snapchat Custom Audience

    Wix to Snapchat Custom Audience: your Wix Stores orders, hashed and consent-checked, feed Snapchat as Signals matches your segments into Snapchat for targeting and customer suppression as orders complete.

    • Signals matches your segments into Snapchat for targeting and customer suppression, reading your Wix Stores orders as orders complete.
    • Audiences that rebuild as the segment does, with no export step out of your Wix Stores orders.

    WHAT FLOWS WHERE

    Wix to Custom Audience, mapped.

    Each sync hands the customer segments from your Wix Stores orders to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    Each sync hands the customer segments from your Wix Stores orders to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat advertisers building lookalikes and excluding current buyers, working out of Wix Stores orders and contacts.

    Small merchants on Wix who need Snapchat audiences that stay in step as the segment rebuilds out of Wix Stores orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Wix, reading only your Wix Stores orders, mapped to Snapchat's Custom Audiences API and tuned for list sizing on Snapchat.

    2. Map

      Columns from your Wix Stores orders align to Snapchat's Custom Audiences API in the visual mapper, hashed as each order syncs and checked for list sizing on Snapchat.

    3. Deliver

      As orders complete, Signals reads your Wix Stores orders and matches your segments into Snapchat for targeting and customer suppression, sends only the orders that changed, with list sizing on Snapchat watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat audiences that stay in step as the segment rebuilds from your Wix Stores orders, delivered as orders complete.

    Audiences that rebuild as the segment does out of your Wix Stores orders, delivered as orders complete without API call volume climbing.

    Match feedback on list sizing on Snapchat from Snapchat's Custom Audiences API each run, tied back to your Wix Stores orders.

    ON THE WIRE

    What Custom Audience actually receives.

    signals :: wix.snap-custom-audience :: wire

    1. ● signals :: audience upload
    2. > POST /audience_match source=wix.segments
    3. schema ["EMAIL_SHA256","PHONE_SHA256"]
    4. external_audience_id "aud_55821"
    5. id_list_size 25,716 · matched 19,544
    6. ✓ accepted match=76%
    FAQ

    Asked on almost every call.

    How often does the Wix Snap Custom Audience sync run?

    Delivery tracks Wix, run by small merchants on Wix: a near-real-time or scheduled sync of your Wix Stores orders feeds Snapchat on that cadence. Each run sends only the orders that changed, so audiences that rebuild as the segment does holds up on list sizing on Snapchat. The live debugger confirms every delivery inline.

    What match rate should a Wix-sourced Snap Custom Audience batch expect?

    Coverage of hashed identifiers across your Wix Stores orders decides it, and small merchants on Wix own that inside Wix. A live email or phone matches into Snapchat; neither, and it will not. First-run feedback flags list sizing on Snapchat, which small merchants on Wix then raise inside your Wix Stores orders.

    NEXT STEP

    Wix to Snap Custom Audience, in production this week.