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    CONNECTIONS / Website / Website to LinkedIn CAPI

    From Website events to LinkedIn's web Conversions API.

    Connect Website and point Signals at your website events; it reports online orders to LinkedIn so B2B revenue counts against the campaign as each event fires, hashed and consent-checked for LinkedIn.

    Talk to our team Explore the setup

    website -> linkedin-capi :: live

    1. ● website → linkedin.capi :: live
    2. > read web_orders rows=46,889
    3. hash sha256(email,phone) consent=filtered
    4. route linkedin deliver
    5. ✓ delivered · 42,200 matched

    WHAT THIS ENABLES

    Website to LinkedIn Conversions API

    Website to LinkedIn Conversions API: your website events, hashed and consent-checked, feed LinkedIn as Signals reports online orders to LinkedIn so B2B revenue counts against the campaign as each event fires.

    • On-site purchase and checkout events from your website events activated for LinkedIn, as Signals reports online orders to LinkedIn so B2B revenue counts against the campaign.
    • B2B web orders attributed to the LinkedIn campaign that drove them, drawn from your website events by web teams instrumenting the site.

    WHAT FLOWS WHERE

    Website to LinkedIn CAPI, mapped.

    Signals receives the on-site purchase and checkout events from your website events; Signals hashes and consent-screens each record before LinkedIn's Conversions API accepts the web conversions for long B2B consideration windows.

    Signals receives the on-site purchase and checkout events from your website events; Signals hashes and consent-screens each record before LinkedIn's Conversions API accepts the web conversions for long B2B consideration windows.

    WHO THIS IS FOR

    Built for the teams that own the number.

    B2B stores whose LinkedIn-sourced orders finish on the site, with the records already in on-site pixel and tag events.

    Web teams instrumenting the site activating LinkedIn's web Conversions API straight from website events.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      A Signals tag or pixel on your site to feed LinkedIn's Conversions API, sized for long B2B consideration windows.

    2. Map

      Signals receives your website events, and its columns map to LinkedIn's Conversions API in the visual mapper, hashed and checked for long B2B consideration windows.

    3. Deliver

      On each run, Signals pulls your website events, reports online orders to LinkedIn so B2B revenue counts against the campaign, and forwards each event as it arrives, with long B2B consideration windows in the debugger.

    WHAT YOU GET

    What ships with this use case.

    B2B web orders attributed to the LinkedIn campaign that drove them on every run, as Signals reads your website events and forwards each event as it arrives.

    Online B2B orders counted inside LinkedIn from your website events, with event volume steady because Signals forwards each event as it arrives.

    A per-run match report from LinkedIn's Conversions API on long B2B consideration windows, straight out of your website events.

    ON THE WIRE

    What LinkedIn CAPI actually receives.

    signals :: website.linkedin-capi :: wire

    1. ● signals :: event payload
    2. > POST /conversionEvents source=website.web_orders
    3. conversion "urn:lla:llaPartnerConversion:48483"
    4. conversionHappenedAt 1784172483000
    5. user.userIds [{ idType: "SHA256_EMAIL", idValue: "c19ef0…" }]
    6. ✓ accepted · conversionValue 3540 USD
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    FAQ

    Asked on almost every call.

    How often does the Website LinkedIn CAPI sync run?

    You set the cadence, from near-real-time to a nightly Website sync of your website events into LinkedIn. Since Signals forwards each event as it arrives, B2B web orders attributed to the LinkedIn campaign that drove them keeps pace and web teams instrumenting the site watch long B2B consideration windows. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Website-sourced LinkedIn CAPI batch expect?

    In Website, match rate tracks the email and phone quality your website events carry. Clean identifiers land for LinkedIn; blank ones never will. The first Conversions API report shows web teams instrumenting the site where long B2B consideration windows needs work, a data-quality task handled in Website.

    NEXT STEP

    Website to LinkedIn CAPI, in production this week.

    Talk to our team All Website use cases