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    CONNECTIONS / Sellsy / Sellsy to Snap Custom Audience

    Your Sellsy quotes and sales pipelines, wired to Snapchat audience matching.

    Signals reads your Sellsy quotes and sales pipelines through scoped OAuth access to Sellsy, reading only your Sellsy quotes and sales pipelines, then matches your segments into Snapchat for targeting and customer suppression so Snapchat sees match-ready audiences without an export.

    sellsy -> snap-custom-audience :: live

    1. ● sellsy → snap.audience :: live
    2. > read segments rows=66,818
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 52,118 matched

    WHAT THIS ENABLES

    Sellsy to Snapchat Custom Audience

    Snapchat Custom Audience for Sellsy: Signals matches your segments into Snapchat for targeting and customer suppression straight from your Sellsy quotes and sales pipelines, hashed and consent-screened as records change.

    • Signals matches your segments into Snapchat for targeting and customer suppression, reading your Sellsy quotes and sales pipelines as records change.
    • Audiences that rebuild as the segment does, with no export step out of your Sellsy quotes and sales pipelines.

    WHAT FLOWS WHERE

    Sellsy to Custom Audience, mapped.

    Each sync hands the customer segments from your Sellsy quotes and sales pipelines to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    Each sync hands the customer segments from your Sellsy quotes and sales pipelines to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat advertisers building lookalikes and excluding current buyers, working out of Sellsy quotes, invoices, and sales pipelines.

    Billing-led sales teams on Sellsy who need Snapchat audiences that stay in step as the segment rebuilds out of Sellsy quotes and sales pipelines.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Sellsy, reading only your Sellsy quotes and sales pipelines, mapped to Snapchat's Custom Audiences API and tuned for list sizing on Snapchat.

    2. Map

      Columns from your Sellsy quotes and sales pipelines align to Snapchat's Custom Audiences API in the visual mapper, hashed as the sync runs and checked for list sizing on Snapchat.

    3. Deliver

      As records change, Signals reads your Sellsy quotes and sales pipelines and matches your segments into Snapchat for targeting and customer suppression, sends only the records that changed, with list sizing on Snapchat watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat audiences that stay in step as the segment rebuilds from your Sellsy quotes and sales pipelines, delivered as records change.

    Audiences that rebuild as the segment does out of your Sellsy quotes and sales pipelines, delivered as records change without API call volume climbing.

    Match feedback on list sizing on Snapchat from Snapchat's Custom Audiences API each run, tied back to your Sellsy quotes and sales pipelines.

    ON THE WIRE

    What Custom Audience actually receives.

    signals :: sellsy.snap-custom-audience :: wire

    1. ● signals :: audience upload
    2. > POST /audience_match source=sellsy.segments
    3. schema ["EMAIL_SHA256","PHONE_SHA256"]
    4. external_audience_id "aud_79043"
    5. id_list_size 66,818 · matched 52,118
    6. ✓ accepted match=78%
    FAQ

    Asked on almost every call.

    How often does the Sellsy Snap Custom Audience sync run?

    The pace follows your Sellsy quotes and sales pipelines: Signals sends changes from Sellsy to Snapchat as records change. Because it sends only the records that changed, Snapchat audiences that stay in step as the segment rebuilds stays current while billing-led sales teams on Sellsy keep list sizing on Snapchat in view. Delivery needs no export and no manual upload.

    What match rate should a Sellsy-sourced Snap Custom Audience batch expect?

    In Sellsy, match rate tracks the email and phone quality your Sellsy quotes and sales pipelines carry. Clean identifiers land for Snapchat; blank ones never will. The first Custom Audiences API report shows billing-led sales teams on Sellsy where list sizing on Snapchat needs work, a data-quality task handled in Sellsy.

    NEXT STEP

    Sellsy to Snap Custom Audience, in production this week.