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    CONNECTIONS / Sellsy / Sellsy to Google Customer Match

    Your Sellsy quotes and sales pipelines, wired to Google Customer Match.

    Signals reads your Sellsy quotes and sales pipelines through scoped OAuth access to Sellsy, reading only your Sellsy quotes and sales pipelines, then projects your segments into Google Ads as Customer Match lists so Google Ads sees match-ready audiences without an export.

    Talk to our team Explore the setup

    sellsy -> google-customer-match :: live

    1. ● sellsy → google.match :: live
    2. > read segments rows=56,029
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 46,504 matched

    WHAT THIS ENABLES

    Sellsy to Google Customer Match

    Google Customer Match for Sellsy: Signals projects your segments into Google Ads as Customer Match lists straight from your Sellsy quotes and sales pipelines, hashed and consent-screened as records change.

    • Signals projects your segments into Google Ads as Customer Match lists, reading your Sellsy quotes and sales pipelines as records change.
    • Lists that self-maintain across syncs, with no export step out of your Sellsy quotes and sales pipelines.

    WHAT FLOWS WHERE

    Sellsy to Customer Match, mapped.

    Each sync hands the customer segments from your Sellsy quotes and sales pipelines to Signals, which hashes and filters every record, then Google Ads' Customer Match API logs the match-ready audiences for the serving-size threshold.

    Each sync hands the customer segments from your Sellsy quotes and sales pipelines to Signals, which hashes and filters every record, then Google Ads' Customer Match API logs the match-ready audiences for the serving-size threshold.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Growth teams feeding Google audiences from governed first-party data, working out of Sellsy quotes, invoices, and sales pipelines.

    Billing-led sales teams on Sellsy who need Customer Match lists that add joiners and drop lapsed members each sync out of Sellsy quotes and sales pipelines.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Sellsy, reading only your Sellsy quotes and sales pipelines, mapped to Google Ads' Customer Match API and tuned for the serving-size threshold.

    2. Map

      Columns from your Sellsy quotes and sales pipelines align to Google Ads' Customer Match API in the visual mapper, hashed as the sync runs and checked for the serving-size threshold.

    3. Deliver

      As records change, Signals reads your Sellsy quotes and sales pipelines and projects your segments into Google Ads as Customer Match lists, sends only the records that changed, with the serving-size threshold watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Customer Match lists that add joiners and drop lapsed members each sync from your Sellsy quotes and sales pipelines, delivered as records change.

    Lists that self-maintain across syncs out of your Sellsy quotes and sales pipelines, delivered as records change without API call volume climbing.

    Match feedback on the serving-size threshold from Google Ads' Customer Match API each run, tied back to your Sellsy quotes and sales pipelines.

    ON THE WIRE

    What Customer Match actually receives.

    signals :: sellsy.google-customer-match :: wire

    1. ● signals :: audience upload
    2. > POST /user_list_operations source=sellsy.segments
    3. operation ADD · user_list "segment_74148"
    4. hashed_email sha256 "b02cf1…" · hashed_phone sha256 "3ad990…"
    5. members_uploaded 56,029 · members_matched 46,504
    6. ✓ accepted match=83%
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    FAQ

    Asked on almost every call.

    How often does the Sellsy Google Customer Match sync run?

    The pace follows your Sellsy quotes and sales pipelines: Signals sends changes from Sellsy to Google Ads as records change. Because it sends only the records that changed, Customer Match lists that add joiners and drop lapsed members each sync stays current while billing-led sales teams on Sellsy keep the serving-size threshold in view. Delivery needs no export and no manual upload.

    What match rate should a Sellsy-sourced Google Customer Match batch expect?

    In Sellsy, match rate tracks the email and phone quality your Sellsy quotes and sales pipelines carry. Clean identifiers land for Google Ads; blank ones never will. The first Customer Match API report shows billing-led sales teams on Sellsy where the serving-size threshold needs work, a data-quality task handled in Sellsy.

    NEXT STEP

    Sellsy to Google Customer Match, in production this week.

    Talk to our team All Sellsy use cases