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    CONNECTIONS / Magento / Magento to X CAPI

    Your Magento orders, wired to the X Conversions API.

    Connect Magento and point Signals at your Magento orders; it reports online sales to X server-side so campaigns keep measuring conversions as orders complete, hashed and consent-checked for X.

    magento -> x-capi :: live

    1. ● magento → x.capi :: live
    2. > read web_orders rows=32,227
    3. hash sha256(email,phone) consent=filtered
    4. route x deliver
    5. ✓ delivered · 23,848 matched

    WHAT THIS ENABLES

    Magento to X Conversions API

    Magento to X Conversions API: Signals reads your Magento orders and reports online sales to X server-side so campaigns keep measuring conversions, hashed and consent-checked as orders complete.

    • On-site purchase and checkout events from your Magento orders activated for X, as Signals reports online sales to X server-side so campaigns keep measuring conversions.
    • X conversions that persist after the browser signal fades, drawn from your Magento orders by merchants on Adobe Commerce (Magento).

    WHAT FLOWS WHERE

    Magento to X CAPI, mapped.

    Signals reads the on-site purchase and checkout events from your Magento orders; Signals hashes and consent-screens each record before X's Conversions API accepts the web conversions for hashed-email matching.

    Signals reads the on-site purchase and checkout events from your Magento orders; Signals hashes and consent-screens each record before X's Conversions API accepts the web conversions for hashed-email matching.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Advertisers keeping X conversion measurement alive post-cookie, with the records already in Magento orders, customers, and quotes.

    Merchants on Adobe Commerce (Magento) activating the X Conversions API straight from Magento orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Magento, reading only your Magento orders to feed X's Conversions API, sized for hashed-email matching.

    2. Map

      Signals reads your Magento orders, and its columns map to X's Conversions API in the visual mapper, hashed and checked for hashed-email matching.

    3. Deliver

      On each run, Signals pulls your Magento orders, reports online sales to X server-side so campaigns keep measuring conversions, and sends only the orders that changed, with hashed-email matching in the debugger.

    WHAT YOU GET

    What ships with this use case.

    X conversions that persist after the browser signal fades on every run, as Signals reads your Magento orders and sends only the orders that changed.

    Online sales still counted on X from your Magento orders, with API call volume steady because Signals sends only the orders that changed.

    A per-run match report from X's Conversions API on hashed-email matching, straight out of your Magento orders.

    ON THE WIRE

    What X CAPI actually receives.

    signals :: magento.x-capi :: wire

    1. ● signals :: event payload
    2. > POST /conversion source=magento.web_orders
    3. conversion_time 1784672003000
    4. identifiers [{ hashed_email: "9c04ef…" }]
    5. conversion_value 4290.00 · conversion_currency SAR
    6. ✓ accepted · match=true
    FAQ

    Asked on almost every call.

    How often does the Magento X CAPI sync run?

    You set the cadence, from near-real-time to a nightly Magento sync of your Magento orders into X. Since Signals sends only the orders that changed, X conversions that persist after the browser signal fades keeps pace and merchants on Adobe Commerce (Magento) watch hashed-email matching. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Magento-sourced X CAPI batch expect?

    In Magento, match rate tracks the email and phone quality your Magento orders carry. Clean identifiers land for X; blank ones never will. The first Conversions API report shows merchants on Adobe Commerce (Magento) where hashed-email matching needs work, a data-quality task handled in Magento.

    NEXT STEP

    Magento to X CAPI, in production this week.