CONNECTIONS / Magento / Magento to LinkedIn Offline CAPI
Your Magento orders, wired to LinkedIn account-revenue reporting.
Connect Magento and point Signals at your Magento orders; it reports closed B2B deals so LinkedIn optimizes on account revenue as orders complete, hashed and consent-checked for LinkedIn.
- ● magento → linkedin.capi :: live
- > read closed_deals rows=73,187
- hash sha256(email,phone) consent=filtered
- route linkedin deliver
- ✓ delivered · 60,745 matched
WHAT THIS ENABLES
Magento to LinkedIn Offline CAPI
Magento to LinkedIn Offline CAPI: Signals reads your Magento orders and reports closed B2B deals so LinkedIn optimizes on account revenue, hashed and consent-checked as orders complete.
- Offline and in-store sales from your Magento orders activated for LinkedIn, as Signals reports closed B2B deals so LinkedIn optimizes on account revenue.
- Pipeline revenue tied to the LinkedIn campaigns that sourced it, drawn from your Magento orders by merchants on Adobe Commerce (Magento).
The click, the conversion, and the credit.
The conversion happens off LinkedIn, away from any pixel. Here is how Magento closes the loop.
Built for the teams that own the number.
Merchants on Adobe Commerce (Magento) activating LinkedIn account-revenue reporting straight from Magento orders.
From kickoff to verified events.
-
Connect
Scoped API access to Magento, reading only your Magento orders to feed LinkedIn's Conversions API, sized for long B2B attribution windows.
-
Map
Signals reads your Magento orders, and its columns map to LinkedIn's Conversions API in the visual mapper, hashed and checked for long B2B attribution windows.
-
Deliver
On each run, Signals pulls your Magento orders, reports closed B2B deals so LinkedIn optimizes on account revenue, and sends only the orders that changed, with long B2B attribution windows in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Magento records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /conversionEvents source=magento.closed_deals
- conversion "urn:lla:llaPartnerConversion:66413"
- conversionHappenedAt 1784377413000
- user.userIds [{ idType: "SHA256_EMAIL", idValue: "9c41af…" }]
- ✓ accepted · conversionValue 44576 USD
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How often does the Magento LinkedIn Offline CAPI sync run?
You set the cadence, from near-real-time to a nightly Magento sync of your Magento orders into LinkedIn. Since Signals sends only the orders that changed, pipeline revenue tied to the LinkedIn campaigns that sourced it keeps pace and merchants on Adobe Commerce (Magento) watch long B2B attribution windows. One scoped connection sets it up, cadence adjustable later.
What match rate should a Magento-sourced LinkedIn Offline CAPI batch expect?
In Magento, match rate tracks the email and phone quality your Magento orders carry. Clean identifiers land for LinkedIn; blank ones never will. The first Conversions API report shows merchants on Adobe Commerce (Magento) where long B2B attribution windows needs work, a data-quality task handled in Magento.
NEXT STEP