CONNECTIONS / Magento / Magento to LinkedIn CAPI
Your Magento orders, wired to LinkedIn's web Conversions API.
Connect Magento and point Signals at your Magento orders; it reports online orders to LinkedIn so B2B revenue counts against the campaign as orders complete, hashed and consent-checked for LinkedIn.
- ● magento → linkedin.capi :: live
- > read web_orders rows=17,124
- hash sha256(email,phone) consent=filtered
- route linkedin deliver
- ✓ delivered · 15,069 matched
WHAT THIS ENABLES
Magento to LinkedIn Conversions API
Magento to LinkedIn Conversions API: Signals reads your Magento orders and reports online orders to LinkedIn so B2B revenue counts against the campaign, hashed and consent-checked as orders complete.
- On-site purchase and checkout events from your Magento orders activated for LinkedIn, as Signals reports online orders to LinkedIn so B2B revenue counts against the campaign.
- B2B web orders attributed to the LinkedIn campaign that drove them, drawn from your Magento orders by merchants on Adobe Commerce (Magento).
WHAT FLOWS WHERE
Magento to LinkedIn CAPI, mapped.
Signals reads the on-site purchase and checkout events from your Magento orders; Signals hashes and consent-screens each record before LinkedIn's Conversions API accepts the web conversions for long B2B consideration windows.
Signals reads the on-site purchase and checkout events from your Magento orders; Signals hashes and consent-screens each record before LinkedIn's Conversions API accepts the web conversions for long B2B consideration windows.
Built for the teams that own the number.
Merchants on Adobe Commerce (Magento) activating LinkedIn's web Conversions API straight from Magento orders.
From kickoff to verified events.
-
Connect
Scoped API access to Magento, reading only your Magento orders to feed LinkedIn's Conversions API, sized for long B2B consideration windows.
-
Map
Signals reads your Magento orders, and its columns map to LinkedIn's Conversions API in the visual mapper, hashed and checked for long B2B consideration windows.
-
Deliver
On each run, Signals pulls your Magento orders, reports online orders to LinkedIn so B2B revenue counts against the campaign, and sends only the orders that changed, with long B2B consideration windows in the debugger.
What ships with this use case.
B2B web orders attributed to the LinkedIn campaign that drove them on every run, as Signals reads your Magento orders and sends only the orders that changed.
Online B2B orders counted inside LinkedIn from your Magento orders, with API call volume steady because Signals sends only the orders that changed.
A per-run match report from LinkedIn's Conversions API on long B2B consideration windows, straight out of your Magento orders.
What LinkedIn CAPI actually receives.
- ● signals :: event payload
- > POST /conversionEvents source=magento.web_orders
- conversion "urn:lla:llaPartnerConversion:65547"
- conversionHappenedAt 1784709547000
- user.userIds [{ idType: "SHA256_EMAIL", idValue: "c19ef0…" }]
- ✓ accepted · conversionValue 1803 USD
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How often does the Magento LinkedIn CAPI sync run?
You set the cadence, from near-real-time to a nightly Magento sync of your Magento orders into LinkedIn. Since Signals sends only the orders that changed, B2B web orders attributed to the LinkedIn campaign that drove them keeps pace and merchants on Adobe Commerce (Magento) watch long B2B consideration windows. One scoped connection sets it up, cadence adjustable later.
What match rate should a Magento-sourced LinkedIn CAPI batch expect?
In Magento, match rate tracks the email and phone quality your Magento orders carry. Clean identifiers land for LinkedIn; blank ones never will. The first Conversions API report shows merchants on Adobe Commerce (Magento) where long B2B consideration windows needs work, a data-quality task handled in Magento.
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