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    CONNECTIONS / LeadSquared / LeadSquared to TikTok Offline eAPI

    From LeadSquared leads and sales funnels to TikTok's Offline Events API.

    Connect LeadSquared and point Signals at your LeadSquared leads and sales funnels; it sends register and phone sales so offline joins TikTok's web optimization as records change, hashed and consent-checked for TikTok.

    Talk to our team Explore the setup

    leadsquared -> tiktok-offline-eapi :: live

    1. ● leadsquared → tiktok.eapi :: live
    2. > read closed_deals rows=10,359
    3. hash sha256(email,phone) consent=filtered
    4. route tiktok deliver
    5. ✓ delivered · 9,012 matched

    WHAT THIS ENABLES

    LeadSquared to TikTok Offline Events API

    TikTok Offline Events API for LeadSquared: Signals sends register and phone sales so offline joins TikTok's web optimization straight from your LeadSquared leads and sales funnels, hashed and consent-screened as records change.

    • Offline and in-store sales from your LeadSquared leads and sales funnels activated for TikTok, as Signals sends register and phone sales so offline joins TikTok's web optimization.
    • Counter sales deduped against any TikTok web event for the same buyer, drawn from your LeadSquared leads and sales funnels by high-volume sales teams on LeadSquared.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off TikTok, away from any pixel. Here is how LeadSquared closes the loop.

    TikTok credits the campaign that sourced the conversion conversion happens off-platform Ad click on TikTok CRM record sync recorded in LeadSquared S Signals hash · dedupe Offline Events API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Brands whose TikTok conversions finish at a till, not a checkout, with the records already in LeadSquared leads, opportunities, and sales funnels.

    High-volume sales teams on LeadSquared activating TikTok's Offline Events API straight from LeadSquared leads and sales funnels.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to LeadSquared, reading only your LeadSquared leads and sales funnels to feed TikTok's Offline Events API, sized for web-to-offline deduplication.

    2. Map

      Signals reads your LeadSquared leads and sales funnels, and its columns map to TikTok's Offline Events API in the visual mapper, hashed and checked for web-to-offline deduplication.

    3. Deliver

      On each run, Signals pulls your LeadSquared leads and sales funnels, sends register and phone sales so offline joins TikTok's web optimization, and sends only the records that changed, with web-to-offline deduplication in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline eAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment LeadSquared records the event.
    ON THE WIRE

    What Offline eAPI actually receives.

    signals :: leadsquared.tiktok-offline-eapi :: wire

    1. ● signals :: event payload
    2. > POST /event/track source=leadsquared.closed_deals
    3. event "CompletePayment" · event_time 1784363953
    4. user.email sha256 "c02fa8…" · user.phone sha256 "6b91dd…"
    5. properties.value 20982 · properties.currency USD
    6. ✓ accepted · dedupe=event_id
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    FAQ

    Asked on almost every call.

    How often does the LeadSquared TikTok Offline eAPI sync run?

    Delivery tracks LeadSquared, run by high-volume sales teams on LeadSquared: a near-real-time or scheduled sync of your LeadSquared leads and sales funnels feeds TikTok on that cadence. Each run sends only the records that changed, so a unified web-and-offline conversion view holds up on web-to-offline deduplication. The live debugger confirms every delivery inline.

    What match rate should a LeadSquared-sourced TikTok Offline eAPI batch expect?

    Match rate follows identifier coverage in your LeadSquared leads and sales funnels, which high-volume sales teams on LeadSquared control, not LeadSquared itself. A record with a current hashed email or phone matches for TikTok; one missing both cannot. First-run feedback from Offline Events API pinpoints web-to-offline deduplication, the number high-volume sales teams on LeadSquared tune against.

    NEXT STEP

    LeadSquared to TikTok Offline eAPI, in production this week.

    Talk to our team All LeadSquared use cases