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    CONNECTIONS / Freshsales / Freshsales to Snap Leads CAPI

    Your Freshsales deals and lifecycle stages, wired to Snapchat qualified-lead reporting.

    Signals reads your Freshsales deals and lifecycle stages through scoped OAuth access to Freshsales, reading only your Freshsales deals and lifecycle stages, then sends qualified-lead events so Snapchat bids toward leads that convert offline so Snapchat sees lead conversions without an export.

    Talk to our team Explore the setup

    freshsales -> snap-lead-gen-capi :: live

    1. ● freshsales → snap.capi :: live
    2. > read lead_pipeline rows=48,218
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 36,164 matched

    WHAT THIS ENABLES

    Freshsales to Snapchat Leads CAPI

    Snapchat Leads CAPI for Freshsales: Signals sends qualified-lead events so Snapchat bids toward leads that convert offline straight from your Freshsales deals and lifecycle stages, hashed and consent-screened as records change.

    • Signals sends qualified-lead events so Snapchat bids toward leads that convert offline, reading your Freshsales deals and lifecycle stages as records change.
    • Spend steered toward leads that qualify, with no export step out of your Freshsales deals and lifecycle stages.

    WHAT FLOWS WHERE

    Freshsales to Lead Gen CAPI, mapped.

    Signals reads the qualified-lead and pipeline signals from your Freshsales deals and lifecycle stages; Signals hashes and consent-screens each record before Snapchat's Leads Conversions API accepts the lead conversions for qualified-lead signals.

    Signals reads the qualified-lead and pipeline signals from your Freshsales deals and lifecycle stages; Signals hashes and consent-screens each record before Snapchat's Leads Conversions API accepts the lead conversions for qualified-lead signals.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat lead-gen advertisers qualifying leads after the form, working out of Freshsales deals, contacts, and lifecycle stages.

    Sales teams running Freshsales who need Snapchat optimizing on qualified leads instead of raw submissions out of Freshsales deals and lifecycle stages.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Freshsales, reading only your Freshsales deals and lifecycle stages, mapped to Snapchat's Leads Conversions API and tuned for qualified-lead signals.

    2. Map

      Columns from your Freshsales deals and lifecycle stages align to Snapchat's Leads Conversions API in the visual mapper, hashed as the sync runs and checked for qualified-lead signals.

    3. Deliver

      As records change, Signals reads your Freshsales deals and lifecycle stages and sends qualified-lead events so Snapchat bids toward leads that convert offline, sends only the records that changed, with qualified-lead signals watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat optimizing on qualified leads instead of raw submissions from your Freshsales deals and lifecycle stages, delivered as records change.

    Spend steered toward leads that qualify out of your Freshsales deals and lifecycle stages, delivered as records change without API call volume climbing.

    Match feedback on qualified-lead signals from Snapchat's Leads Conversions API each run, tied back to your Freshsales deals and lifecycle stages.

    ON THE WIRE

    What Lead Gen CAPI actually receives.

    signals :: freshsales.snap-lead-gen-capi :: wire

    1. ● signals :: event payload
    2. > POST /v2/conversion source=freshsales.lead_pipeline
    3. event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
    4. hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
    5. timestamp 1784209368
    6. ✓ accepted · match=true
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    FAQ

    Asked on almost every call.

    How often does the Freshsales Snap Leads CAPI sync run?

    The pace follows your Freshsales deals and lifecycle stages: Signals sends changes from Freshsales to Snapchat as records change. Because it sends only the records that changed, Snapchat optimizing on qualified leads instead of raw submissions stays current while sales teams running Freshsales keep qualified-lead signals in view. Delivery needs no export and no manual upload.

    What match rate should a Freshsales-sourced Snap Leads CAPI batch expect?

    In Freshsales, match rate tracks the email and phone quality your Freshsales deals and lifecycle stages carry. Clean identifiers land for Snapchat; blank ones never will. The first Leads Conversions API report shows sales teams running Freshsales where qualified-lead signals needs work, a data-quality task handled in Freshsales.

    NEXT STEP

    Freshsales to Snap Leads CAPI, in production this week.

    Talk to our team All Freshsales use cases