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    CONNECTIONS / File drops / File drops to Meta Conversion Leads

    Your file drops, wired to Meta Conversion Leads bidding.

    Connect File drops and point Signals at your file drops; it reports lead-stage progress so Meta bids toward qualified pipeline each time a new file lands, hashed and consent-checked for Meta.

    Talk to our team Explore the setup

    files -> meta-capi-crm :: live

    1. ● file drops → meta.leads :: live
    2. > read lead_pipeline rows=30,329
    3. hash sha256(email,phone) consent=filtered
    4. route meta deliver
    5. ✓ delivered · 25,476 matched

    WHAT THIS ENABLES

    File drops to Meta CAPI for CRM

    File drops to Meta CAPI for CRM: your file drops, hashed and consent-checked, feed Meta as Signals reports lead-stage progress so Meta bids toward qualified pipeline each time a new file lands.

    • Qualified-lead and pipeline signals from your file drops activated for Meta, as Signals reports lead-stage progress so Meta bids toward qualified pipeline.
    • Meta bidding tuned to the lead stages that become revenue, drawn from your file drops by teams landing POS and back-office exports as files.

    WHAT FLOWS WHERE

    File drops to CAPI for CRM, mapped.

    Signals reads the qualified-lead and pipeline signals from your file drops each time a new file lands, hashes and screens each record, and posts the lead conversions to Meta's Conversion Leads API, keeping lead-stage selection in view.

    Signals reads the qualified-lead and pipeline signals from your file drops each time a new file lands, hashes and screens each record, and posts the lead conversions to Meta's Conversion Leads API, keeping lead-stage selection in view.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Meta lead-gen advertisers whose lead quality swings more than volume, with the records already in POS, SFTP, S3, and GCS file drops.

    Teams landing POS and back-office exports as files activating Meta Conversion Leads bidding straight from file drops.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Read-only access to the SFTP, S3, or GCS drop you name to feed Meta's Conversion Leads API, sized for lead-stage selection.

    2. Map

      Signals picks up your file drops, and its columns map to Meta's Conversion Leads API in the visual mapper, hashed and checked for lead-stage selection.

    3. Deliver

      On each run, Signals pulls your file drops, reports lead-stage progress so Meta bids toward qualified pipeline, and processes only the newly dropped file, with lead-stage selection in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Meta bidding tuned to the lead stages that become revenue on every run, as Signals reads your file drops and processes only the newly dropped file.

    Bids weighted to revenue-grade lead stages from your file drops, with transfer overhead steady because Signals processes only the newly dropped file.

    A per-run match report from Meta's Conversion Leads API on lead-stage selection, straight out of your file drops.

    ON THE WIRE

    What CAPI for CRM actually receives.

    signals :: files.meta-capi-crm :: wire

    1. ● signals :: event payload
    2. > POST /conversion_leads source=files.lead_pipeline
    3. event_name "Purchase" · value 1525 SAR
    4. em sha256 "6f2a91…" · ph sha256 "d40c7e…"
    5. lead_id "lsh_69139" · action_source "system_generated"
    6. ✓ accepted pii=hashed-at-ingestion
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    FAQ

    Asked on almost every call.

    How often does the File drops Meta Conversion Leads sync run?

    You set the cadence, from near-real-time to a nightly File drops sync of your file drops into Meta. Since Signals processes only the newly dropped file, Meta bidding tuned to the lead stages that become revenue keeps pace and teams landing POS and back-office exports as files watch lead-stage selection. One scoped connection sets it up, cadence adjustable later.

    What match rate should a File drops-sourced Meta Conversion Leads batch expect?

    In File drops, match rate tracks the email and phone quality your file drops carry. Clean identifiers land for Meta; blank ones never will. The first Conversion Leads API report shows teams landing POS and back-office exports as files where lead-stage selection needs work, a data-quality task handled in File drops.

    NEXT STEP

    File drops to Meta Conversion Leads, in production this week.

    Talk to our team All File drops use cases