Jump to a popular page, or start typing.
    Talk to our team

    CONNECTIONS / Microsoft Dynamics / Dynamics 365 to Snap Leads CAPI

    Dynamics 365 opportunities and process flows into Snapchat, built for Snapchat qualified-lead reporting.

    Signals reads your Dynamics 365 opportunities and process flows through scoped OAuth access to Dynamics 365, reading only your Dynamics 365 opportunities and process flows, then sends qualified-lead events so Snapchat bids toward leads that convert offline so Snapchat sees lead conversions without an export.

    Talk to our team Explore the setup

    dynamics -> snap-lead-gen-capi :: live

    1. ● dynamics 365 → snap.capi :: live
    2. > read lead_pipeline rows=60,671
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 52,784 matched

    WHAT THIS ENABLES

    Dynamics 365 to Snapchat Leads CAPI

    Snapchat Leads CAPI for Dynamics 365: Signals sends qualified-lead events so Snapchat bids toward leads that convert offline straight from your Dynamics 365 opportunities and process flows, hashed and consent-screened as records change.

    • Signals sends qualified-lead events so Snapchat bids toward leads that convert offline, reading your Dynamics 365 opportunities and process flows as records change.
    • Spend steered toward leads that qualify, with no export step out of your Dynamics 365 opportunities and process flows.

    WHAT FLOWS WHERE

    Microsoft Dynamics to Lead Gen CAPI, mapped.

    Signals reads the qualified-lead and pipeline signals from your Dynamics 365 opportunities and process flows; Signals hashes and consent-screens each record before Snapchat's Leads Conversions API accepts the lead conversions for qualified-lead signals.

    Signals reads the qualified-lead and pipeline signals from your Dynamics 365 opportunities and process flows; Signals hashes and consent-screens each record before Snapchat's Leads Conversions API accepts the lead conversions for qualified-lead signals.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat lead-gen advertisers qualifying leads after the form, working out of Dynamics 365 opportunities and business process flows.

    Enterprise RevOps teams on Dynamics 365 who need Snapchat optimizing on qualified leads instead of raw submissions out of Dynamics 365 opportunities and process flows.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Dynamics 365, reading only your Dynamics 365 opportunities and process flows, mapped to Snapchat's Leads Conversions API and tuned for qualified-lead signals.

    2. Map

      Columns from your Dynamics 365 opportunities and process flows align to Snapchat's Leads Conversions API in the visual mapper, hashed as the sync runs and checked for qualified-lead signals.

    3. Deliver

      As records change, Signals reads your Dynamics 365 opportunities and process flows and sends qualified-lead events so Snapchat bids toward leads that convert offline, sends only the records that changed, with qualified-lead signals watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat optimizing on qualified leads instead of raw submissions from your Dynamics 365 opportunities and process flows, delivered as records change.

    Spend steered toward leads that qualify out of your Dynamics 365 opportunities and process flows, delivered as records change without API call volume climbing.

    Match feedback on qualified-lead signals from Snapchat's Leads Conversions API each run, tied back to your Dynamics 365 opportunities and process flows.

    ON THE WIRE

    What Lead Gen CAPI actually receives.

    signals :: dynamics.snap-lead-gen-capi :: wire

    1. ● signals :: event payload
    2. > POST /v2/conversion source=dynamics.lead_pipeline
    3. event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
    4. hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
    5. timestamp 1784287590
    6. ✓ accepted · match=true
    RELATED USE CASES

    Adjacent moves on the same stack.

    from Microsoft Dynamics

    Dynamics 365 to Meta Conversion Leads

    Meta CAPI for CRM for Dynamics 365: Signals reports lead-stage progress so Meta bids toward…

    Learn more

    from Microsoft Dynamics

    Dynamics 365 to Google EC for Leads

    Google EC for Leads for Dynamics 365: Signals sends down-funnel lead milestones matched to…

    Learn more

    same use case

    ActiveCampaign to Snap Leads CAPI

    ActiveCampaign to Snapchat Leads CAPI: Signals reads your ActiveCampaign contacts and deal…

    Learn more

    generic

    Snap Lead Gen CAPI

    Route qualified lead stages from your CRM back to Snap via server-side CAPI so campaigns…

    Learn more
    FAQ

    Asked on almost every call.

    How often does the Dynamics 365 Snap Leads CAPI sync run?

    You set the cadence, from near-real-time to a nightly Dynamics 365 sync of your Dynamics 365 opportunities and process flows into Snapchat. Since Signals sends only the records that changed, Snapchat optimizing on qualified leads instead of raw submissions keeps pace and enterprise RevOps teams on Dynamics 365 watch qualified-lead signals. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Dynamics 365-sourced Snap Leads CAPI batch expect?

    Match rate follows identifier coverage in your Dynamics 365 opportunities and process flows, which enterprise RevOps teams on Dynamics 365 control, not Dynamics 365 itself. A record with a current hashed email or phone matches for Snapchat; one missing both cannot. First-run feedback from Leads Conversions API pinpoints qualified-lead signals, the number enterprise RevOps teams on Dynamics 365 tune against.

    NEXT STEP

    Dynamics 365 to Snap Leads CAPI, in production this week.

    Talk to our team All Microsoft Dynamics use cases