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    CONNECTIONS / Copper / Copper to Snap Leads CAPI

    From Copper account pipelines to Snapchat qualified-lead reporting.

    Connect Copper and point Signals at your Copper account pipelines; it sends qualified-lead events so Snapchat bids toward leads that convert offline as records change, hashed and consent-checked for Snapchat.

    Talk to our team Explore the setup

    copper -> snap-lead-gen-capi :: live

    1. ● copper → snap.capi :: live
    2. > read lead_pipeline rows=43,293
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 38,098 matched

    WHAT THIS ENABLES

    Copper to Snapchat Leads CAPI

    Copper to Snapchat Leads CAPI: your Copper account pipelines, hashed and consent-checked, feed Snapchat as Signals sends qualified-lead events so Snapchat bids toward leads that convert offline as records change.

    • Qualified-lead and pipeline signals from your Copper account pipelines activated for Snapchat, as Signals sends qualified-lead events so Snapchat bids toward leads that convert offline.
    • Snapchat optimizing on qualified leads instead of raw submissions, drawn from your Copper account pipelines by Google Workspace sales teams on Copper.

    WHAT FLOWS WHERE

    Copper to Lead Gen CAPI, mapped.

    Signals reads the qualified-lead and pipeline signals from your Copper account pipelines as records change, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.

    Signals reads the qualified-lead and pipeline signals from your Copper account pipelines as records change, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat lead-gen advertisers qualifying leads after the form, with the records already in Copper people, companies, and account pipelines.

    Google Workspace sales teams on Copper activating Snapchat qualified-lead reporting straight from Copper account pipelines.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Copper, reading only your Copper account pipelines to feed Snapchat's Leads Conversions API, sized for qualified-lead signals.

    2. Map

      Signals reads your Copper account pipelines, and its columns map to Snapchat's Leads Conversions API in the visual mapper, hashed and checked for qualified-lead signals.

    3. Deliver

      On each run, Signals pulls your Copper account pipelines, sends qualified-lead events so Snapchat bids toward leads that convert offline, and sends only the records that changed, with qualified-lead signals in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat optimizing on qualified leads instead of raw submissions on every run, as Signals reads your Copper account pipelines and sends only the records that changed.

    Spend steered toward leads that qualify from your Copper account pipelines, with API call volume steady because Signals sends only the records that changed.

    A per-run match report from Snapchat's Leads Conversions API on qualified-lead signals, straight out of your Copper account pipelines.

    ON THE WIRE

    What Lead Gen CAPI actually receives.

    signals :: copper.snap-lead-gen-capi :: wire

    1. ● signals :: event payload
    2. > POST /v2/conversion source=copper.lead_pipeline
    3. event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
    4. hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
    5. timestamp 1784106547
    6. ✓ accepted · match=true
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    FAQ

    Asked on almost every call.

    How often does the Copper Snap Leads CAPI sync run?

    You set the cadence, from near-real-time to a nightly Copper sync of your Copper account pipelines into Snapchat. Since Signals sends only the records that changed, Snapchat optimizing on qualified leads instead of raw submissions keeps pace and Google Workspace sales teams on Copper watch qualified-lead signals. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Copper-sourced Snap Leads CAPI batch expect?

    In Copper, match rate tracks the email and phone quality your Copper account pipelines carry. Clean identifiers land for Snapchat; blank ones never will. The first Leads Conversions API report shows Google Workspace sales teams on Copper where qualified-lead signals needs work, a data-quality task handled in Copper.

    NEXT STEP

    Copper to Snap Leads CAPI, in production this week.

    Talk to our team All Copper use cases