Jump to a popular page, or start typing.
    Talk to our team

    CONNECTIONS / Coevera / Coevera to Snap Custom Audience

    From Coevera pipeline records to Snapchat audience matching.

    Connect Coevera and point Signals at your Coevera pipeline records; it matches your segments into Snapchat for targeting and customer suppression as records change, hashed and consent-checked for Snapchat.

    Talk to our team Explore the setup

    coevera -> snap-custom-audience :: live

    1. ● coevera → snap.audience :: live
    2. > read segments rows=62,716
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 48,291 matched

    WHAT THIS ENABLES

    Coevera to Snapchat Custom Audience

    Snapchat Custom Audience for Coevera: Signals matches your segments into Snapchat for targeting and customer suppression straight from your Coevera pipeline records, hashed and consent-screened as records change.

    • Customer segments from your Coevera pipeline records activated for Snapchat, as Signals matches your segments into Snapchat for targeting and customer suppression.
    • Snapchat audiences that stay in step as the segment rebuilds, drawn from your Coevera pipeline records by revenue teams on Coevera.

    WHAT FLOWS WHERE

    Coevera to Custom Audience, mapped.

    Signals reads the customer segments from your Coevera pipeline records; Signals hashes and consent-screens each record before Snapchat's Custom Audiences API accepts the match-ready audiences for list sizing on Snapchat.

    Signals reads the customer segments from your Coevera pipeline records; Signals hashes and consent-screens each record before Snapchat's Custom Audiences API accepts the match-ready audiences for list sizing on Snapchat.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat advertisers building lookalikes and excluding current buyers, with the records already in Coevera contact and pipeline records.

    Revenue teams on Coevera activating Snapchat audience matching straight from Coevera pipeline records.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Coevera, reading only your Coevera pipeline records to feed Snapchat's Custom Audiences API, sized for list sizing on Snapchat.

    2. Map

      Signals reads your Coevera pipeline records, and its columns map to Snapchat's Custom Audiences API in the visual mapper, hashed and checked for list sizing on Snapchat.

    3. Deliver

      On each run, Signals pulls your Coevera pipeline records, matches your segments into Snapchat for targeting and customer suppression, and sends only the records that changed, with list sizing on Snapchat in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat audiences that stay in step as the segment rebuilds on every run, as Signals reads your Coevera pipeline records and sends only the records that changed.

    Audiences that rebuild as the segment does from your Coevera pipeline records, with API call volume steady because Signals sends only the records that changed.

    A per-run match report from Snapchat's Custom Audiences API on list sizing on Snapchat, straight out of your Coevera pipeline records.

    ON THE WIRE

    What Custom Audience actually receives.

    signals :: coevera.snap-custom-audience :: wire

    1. ● signals :: audience upload
    2. > POST /audience_match source=coevera.segments
    3. schema ["EMAIL_SHA256","PHONE_SHA256"]
    4. external_audience_id "aud_48950"
    5. id_list_size 62,716 · matched 48,291
    6. ✓ accepted match=77%
    RELATED USE CASES

    Adjacent moves on the same stack.

    from Coevera

    Coevera to Meta Custom Audience

    Meta Custom Audience for Coevera: Signals keeps Meta audiences synced as adds and removals…

    Learn more

    from Coevera

    Coevera to Google Customer Match

    Google Customer Match for Coevera: Signals projects your segments into Google Ads as…

    Learn more

    same use case

    ActiveCampaign to Snap Custom Audience

    ActiveCampaign to Snapchat Custom Audience: Signals reads your ActiveCampaign contacts and…

    Learn more

    generic

    Snap Custom Audience

    Build and refresh Snap audiences from your CRM, warehouse, or SingleView with hashed…

    Learn more
    FAQ

    Asked on almost every call.

    How often does the Coevera Snap Custom Audience sync run?

    The pace follows your Coevera pipeline records: Signals sends changes from Coevera to Snapchat as records change. Because it sends only the records that changed, Snapchat audiences that stay in step as the segment rebuilds stays current while revenue teams on Coevera keep list sizing on Snapchat in view. Delivery needs no export and no manual upload.

    What match rate should a Coevera-sourced Snap Custom Audience batch expect?

    Coverage of hashed identifiers across your Coevera pipeline records decides it, and revenue teams on Coevera own that inside Coevera. A live email or phone matches into Snapchat; neither, and it will not. First-run feedback flags list sizing on Snapchat, which revenue teams on Coevera then raise inside your Coevera pipeline records.

    NEXT STEP

    Coevera to Snap Custom Audience, in production this week.

    Talk to our team All Coevera use cases