CONNECTIONS / Coevera / Coevera to Google EC for Leads
From Coevera pipeline records to Google Enhanced Conversions for Leads.
Connect Coevera and point Signals at your Coevera pipeline records; it sends down-funnel lead milestones matched to the originating Google click as records change, hashed and consent-checked for Google Ads.
- ● coevera → google.leads :: live
- > read lead_pipeline rows=62,029
- hash sha256(email,phone) consent=filtered
- route google deliver
- ✓ delivered · 45,901 matched
WHAT THIS ENABLES
Coevera to Google EC for Leads
Google EC for Leads for Coevera: Signals sends down-funnel lead milestones matched to the originating Google click straight from your Coevera pipeline records, hashed and consent-screened as records change.
- Qualified-lead and pipeline signals from your Coevera pipeline records activated for Google Ads, as Signals sends down-funnel lead milestones matched to the originating Google click.
- Lead-value bidding fed by the stages your pipeline actually reaches, drawn from your Coevera pipeline records by revenue teams on Coevera.
WHAT FLOWS WHERE
Coevera to EC for Leads, mapped.
Signals reads the qualified-lead and pipeline signals from your Coevera pipeline records; Signals hashes and consent-screens each record before Google Ads' Enhanced Conversions API accepts the lead conversions for GCLID and hashed-email matching.
Signals reads the qualified-lead and pipeline signals from your Coevera pipeline records; Signals hashes and consent-screens each record before Google Ads' Enhanced Conversions API accepts the lead conversions for GCLID and hashed-email matching.
Built for the teams that own the number.
Revenue teams on Coevera activating Google Enhanced Conversions for Leads straight from Coevera pipeline records.
From kickoff to verified events.
-
Connect
Scoped OAuth access to Coevera, reading only your Coevera pipeline records to feed Google Ads' Enhanced Conversions API, sized for GCLID and hashed-email matching.
-
Map
Signals reads your Coevera pipeline records, and its columns map to Google Ads' Enhanced Conversions API in the visual mapper, hashed and checked for GCLID and hashed-email matching.
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Deliver
On each run, Signals pulls your Coevera pipeline records, sends down-funnel lead milestones matched to the originating Google click, and sends only the records that changed, with GCLID and hashed-email matching in the debugger.
What ships with this use case.
Lead-value bidding fed by the stages your pipeline actually reaches on every run, as Signals reads your Coevera pipeline records and sends only the records that changed.
Lead-value signals matched to the paid click from your Coevera pipeline records, with API call volume steady because Signals sends only the records that changed.
A per-run match report from Google Ads' Enhanced Conversions API on GCLID and hashed-email matching, straight out of your Coevera pipeline records.
What EC for Leads actually receives.
- ● signals :: event payload
- > POST /conversion_action source=coevera.lead_pipeline
- gclid "Cj0KCQjw…" · conversion_action "sql_reached"
- conversion_value 8 · currency SAR
- hashed_email sha256 "9c41af…"
- ✓ accepted match=gclid+hashed_email
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How often does the Coevera Google EC for Leads sync run?
The pace follows your Coevera pipeline records: Signals sends changes from Coevera to Google Ads as records change. Because it sends only the records that changed, lead-value bidding fed by the stages your pipeline actually reaches stays current while revenue teams on Coevera keep GCLID and hashed-email matching in view. Delivery needs no export and no manual upload.
What match rate should a Coevera-sourced Google EC for Leads batch expect?
Coverage of hashed identifiers across your Coevera pipeline records decides it, and revenue teams on Coevera own that inside Coevera. A live email or phone matches into Google Ads; neither, and it will not. First-run feedback flags GCLID and hashed-email matching, which revenue teams on Coevera then raise inside your Coevera pipeline records.
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