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    CONNECTIONS / Bitrix24 / Bitrix24 to Meta Offline CAPI

    Bitrix24 deals and smart processes into Meta, built for Meta's offline optimization.

    Signals reads your Bitrix24 deals and smart processes through scoped OAuth access to Bitrix24, reading only your Bitrix24 deals and smart processes, then credits dealer, branch, and phone sales to the Meta campaigns behind them so Meta sees offline conversions without an export.

    Talk to our team Explore the setup

    bitrix24 -> meta-offline-capi :: live

    1. ● bitrix24 → meta.capi :: live
    2. > read closed_deals rows=48,935
    3. hash sha256(email,phone) consent=filtered
    4. route meta deliver
    5. ✓ delivered · 43,552 matched

    WHAT THIS ENABLES

    Bitrix24 to Meta Offline CAPI

    Bitrix24 to Meta Offline CAPI: your Bitrix24 deals and smart processes, hashed and consent-checked, feed Meta as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them as records change.

    • Signals credits dealer, branch, and phone sales to the Meta campaigns behind them, reading your Bitrix24 deals and smart processes as records change.
    • Campaign learning fed by real-world purchases, with no export step out of your Bitrix24 deals and smart processes.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off Meta, away from any pixel. Here is how Bitrix24 closes the loop.

    Meta credits the campaign that sourced the conversion conversion happens off-platform Ad click on Meta CRM record sync recorded in Bitrix24 S Signals hash · dedupe Offline Conversions API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Considered-purchase brands closing revenue far from the browser, working out of Bitrix24 deals, leads, and smart processes.

    Sales operations teams on Bitrix24 who need in-store and phone revenue joining Meta's optimization loop out of Bitrix24 deals and smart processes.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Bitrix24, reading only your Bitrix24 deals and smart processes, mapped to Meta's Offline Conversions API and tuned for Meta's 62-day event window.

    2. Map

      Columns from your Bitrix24 deals and smart processes align to Meta's Offline Conversions API in the visual mapper, hashed as the sync runs and checked for Meta's 62-day event window.

    3. Deliver

      As records change, Signals reads your Bitrix24 deals and smart processes and credits dealer, branch, and phone sales to the Meta campaigns behind them, sends only the records that changed, with Meta's 62-day event window watched in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline CAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Bitrix24 records the event.
    ON THE WIRE

    What Offline CAPI actually receives.

    signals :: bitrix24.meta-offline-capi :: wire

    1. ● signals :: event payload
    2. > POST /offline_conversions source=bitrix24.closed_deals
    3. event_name "Purchase" · event_time 2026-07-18T02:53:51
    4. value 35891.00 · currency SAR
    5. em sha256 "1fa603…" · ph sha256 "eb2201…" · external_id "txn-77231"
    6. ✓ accepted match=89%
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    FAQ

    Asked on almost every call.

    How often does the Bitrix24 Meta Offline CAPI sync run?

    You set the cadence, from near-real-time to a nightly Bitrix24 sync of your Bitrix24 deals and smart processes into Meta. Since Signals sends only the records that changed, in-store and phone revenue joining Meta's optimization loop keeps pace and sales operations teams on Bitrix24 watch Meta's 62-day event window. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Bitrix24-sourced Meta Offline CAPI batch expect?

    Match rate follows identifier coverage in your Bitrix24 deals and smart processes, which sales operations teams on Bitrix24 control, not Bitrix24 itself. A record with a current hashed email or phone matches for Meta; one missing both cannot. First-run feedback from Offline Conversions API pinpoints Meta's 62-day event window, the number sales operations teams on Bitrix24 tune against.

    NEXT STEP

    Bitrix24 to Meta Offline CAPI, in production this week.

    Talk to our team All Bitrix24 use cases