CONNECTIONS / Apptivo / Apptivo to Snap Offline CAPI
Apptivo leads and deal records into Snapchat, built for Snapchat in-store conversions.
Connect Apptivo and point Signals at your Apptivo leads and deal records; it reports in-store purchases against the Snapchat campaigns that reached the buyer as records change, hashed and consent-checked for Snapchat.
- ● apptivo → snap.capi :: live
- > read closed_deals rows=21,566
- hash sha256(email,phone) consent=filtered
- route snap deliver
- ✓ delivered · 17,900 matched
WHAT THIS ENABLES
Apptivo to Snapchat Offline CAPI
Apptivo to Snapchat Offline CAPI: your Apptivo leads and deal records, hashed and consent-checked, feed Snapchat as Signals reports in-store purchases against the Snapchat campaigns that reached the buyer as records change.
- Offline and in-store sales from your Apptivo leads and deal records activated for Snapchat, as Signals reports in-store purchases against the Snapchat campaigns that reached the buyer.
- Physical-world sales counted inside Snapchat performance, drawn from your Apptivo leads and deal records by all-in-one sales teams on Apptivo.
The click, the conversion, and the credit.
The conversion happens off Snap, away from any pixel. Here is how Apptivo closes the loop.
Built for the teams that own the number.
All-in-one sales teams on Apptivo activating Snapchat in-store conversions straight from Apptivo leads and deal records.
From kickoff to verified events.
-
Connect
Scoped OAuth access to Apptivo, reading only your Apptivo leads and deal records to feed Snapchat's Conversions API, sized for offline event timing.
-
Map
Signals reads your Apptivo leads and deal records, and its columns map to Snapchat's Conversions API in the visual mapper, hashed and checked for offline event timing.
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Deliver
On each run, Signals pulls your Apptivo leads and deal records, reports in-store purchases against the Snapchat campaigns that reached the buyer, and sends only the records that changed, with offline event timing in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Apptivo records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /v2/conversion source=apptivo.closed_deals
- event_type "PURCHASE" · event_conversion_type "OFFLINE"
- hashed_email "5d8b22…" · hashed_phone_number "a179fe…"
- timestamp 1784089605 · price 22488 · currency USD
- ✓ accepted · match=true
Adjacent moves on the same stack.
from Apptivo
Apptivo to Google OCI
Apptivo to Google Offline Conversions: your Apptivo leads and deal records, hashed and…
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Apptivo to Google Store Sales
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same use case
ActiveCampaign to Snap Offline CAPI
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Snap Offline CAPI
Deliver offline conversions to Snap on a schedule that fits your operations.
Learn moreAsked on almost every call.
How often does the Apptivo Snap Offline CAPI sync run?
Delivery tracks Apptivo, run by all-in-one sales teams on Apptivo: a near-real-time or scheduled sync of your Apptivo leads and deal records feeds Snapchat on that cadence. Each run sends only the records that changed, so in-person conversions Snapchat can bid on holds up on offline event timing. The live debugger confirms every delivery inline.
What match rate should a Apptivo-sourced Snap Offline CAPI batch expect?
Match rate follows identifier coverage in your Apptivo leads and deal records, which all-in-one sales teams on Apptivo control, not Apptivo itself. A record with a current hashed email or phone matches for Snapchat; one missing both cannot. First-run feedback from Conversions API pinpoints offline event timing, the number all-in-one sales teams on Apptivo tune against.
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