Jump to a popular page, or start typing.
    Talk to our team

    CONNECTIONS / Apptivo / Apptivo to Meta Offline CAPI

    Apptivo leads and deal records into Meta, built for Meta's offline optimization.

    Connect Apptivo and point Signals at your Apptivo leads and deal records; it credits dealer, branch, and phone sales to the Meta campaigns behind them as records change, hashed and consent-checked for Meta.

    Talk to our team Explore the setup

    apptivo -> meta-offline-capi :: live

    1. ● apptivo → meta.capi :: live
    2. > read closed_deals rows=48,989
    3. hash sha256(email,phone) consent=filtered
    4. route meta deliver
    5. ✓ delivered · 39,191 matched

    WHAT THIS ENABLES

    Apptivo to Meta Offline CAPI

    Apptivo to Meta Offline CAPI: your Apptivo leads and deal records, hashed and consent-checked, feed Meta as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them as records change.

    • Offline and in-store sales from your Apptivo leads and deal records activated for Meta, as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them.
    • In-store and phone revenue joining Meta's optimization loop, drawn from your Apptivo leads and deal records by all-in-one sales teams on Apptivo.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off Meta, away from any pixel. Here is how Apptivo closes the loop.

    Meta credits the campaign that sourced the conversion conversion happens off-platform Ad click on Meta CRM record sync recorded in Apptivo S Signals hash · dedupe Offline Conversions API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Considered-purchase brands closing revenue far from the browser, with the records already in Apptivo leads, contacts, and deal records.

    All-in-one sales teams on Apptivo activating Meta's offline optimization straight from Apptivo leads and deal records.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Apptivo, reading only your Apptivo leads and deal records to feed Meta's Offline Conversions API, sized for Meta's 62-day event window.

    2. Map

      Signals reads your Apptivo leads and deal records, and its columns map to Meta's Offline Conversions API in the visual mapper, hashed and checked for Meta's 62-day event window.

    3. Deliver

      On each run, Signals pulls your Apptivo leads and deal records, credits dealer, branch, and phone sales to the Meta campaigns behind them, and sends only the records that changed, with Meta's 62-day event window in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline CAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Apptivo records the event.
    ON THE WIRE

    What Offline CAPI actually receives.

    signals :: apptivo.meta-offline-capi :: wire

    1. ● signals :: event payload
    2. > POST /offline_conversions source=apptivo.closed_deals
    3. event_name "Purchase" · event_time 2026-07-16T04:05:54
    4. value 41644.00 · currency GBP
    5. em sha256 "1fa603…" · ph sha256 "eb2201…" · external_id "txn-92754"
    6. ✓ accepted match=80%
    RELATED USE CASES

    Adjacent moves on the same stack.

    from Apptivo

    Apptivo to Google OCI

    Apptivo to Google Offline Conversions: your Apptivo leads and deal records, hashed and…

    Learn more

    from Apptivo

    Apptivo to Google Store Sales

    Apptivo to Google Store Sales: your Apptivo leads and deal records, hashed and…

    Learn more

    same use case

    ActiveCampaign to Meta Offline CAPI

    ActiveCampaign to Meta Offline CAPI: Signals reads your ActiveCampaign contacts and deal…

    Learn more

    generic

    Meta Offline CAPI

    Datahash ingests offline transactions from your POS, CRM, or warehouse and routes them to…

    Learn more
    FAQ

    Asked on almost every call.

    How often does the Apptivo Meta Offline CAPI sync run?

    Delivery tracks Apptivo, run by all-in-one sales teams on Apptivo: a near-real-time or scheduled sync of your Apptivo leads and deal records feeds Meta on that cadence. Each run sends only the records that changed, so campaign learning fed by real-world purchases holds up on Meta's 62-day event window. The live debugger confirms every delivery inline.

    What match rate should a Apptivo-sourced Meta Offline CAPI batch expect?

    Match rate follows identifier coverage in your Apptivo leads and deal records, which all-in-one sales teams on Apptivo control, not Apptivo itself. A record with a current hashed email or phone matches for Meta; one missing both cannot. First-run feedback from Offline Conversions API pinpoints Meta's 62-day event window, the number all-in-one sales teams on Apptivo tune against.

    NEXT STEP

    Apptivo to Meta Offline CAPI, in production this week.

    Talk to our team All Apptivo use cases