IMPLEMENTATION SERVICE
Web pixel implementation, per ad platform.
Pixels and tags implemented and QA'd across Meta, Google, TikTok, LinkedIn, Snap, and the rest: right events, right parameters, deduplicated, documented.
WHEN THIS IS YOU
The signs teams bring to us.
- Campaigns run across platforms but conversions are underreported on some of them.
- Platform-specific tracking requirements are half-understood, so attribution wobbles.
- Event names and parameters differ by platform; match quality and remarketing audiences suffer.
- Every tracking change waits weeks on a developer or an agency.
Four phases, discovery to handover.
Every platform's pixel implemented to its own spec and verified in its own manager.
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Discovery
pixel and tag audit across platforms, required conversion events documented per platform, gaps identified.
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Architecture
event mapping framework per platform spec (Meta standard events, Google Enhanced Conversions, TikTok standard events), parameter and dedupe strategy aligned to campaign goals.
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Implementation
pixels configured in GTM or direct code, parameters populated (value, currency, content IDs, hashed user data for advanced matching where consent allows).
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Validation and handover
firing accuracy and dedupe verified per platform, data flow confirmed in each Ads Manager, documentation and QA checklist delivered.
Discover, scope, implement, hand over.
7-10 working days.
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Discover
Goals, access, current-state assessment.
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Scope
Methodology, plan, dependencies named upfront.
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Implement
Build with your team, QA before go-live.
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Handover
Documentation, walkthrough, support window.
PROOF
The deliverable, not a status deck.
What changes when this ships.
Faster, cleaner audience building for remarketing and lookalikes.
A documented setup your team maintains without archaeology.
NEXT STEP
Book a working session.
Scoped with a consultant, not a sales script. We map your stack, name the dependencies, and give you the plan whether or not you run it with us.