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    AUDIT SERVICE

    CDP audit: sources, identity, destinations.

    Your customer data platform checked end to end, from what feeds it to what it feeds, reconciled against backend profiles.

    WHEN THIS IS YOU

    The signs teams bring to us.

    • Customer data is scattered and segments are hard to build or trust.
    • Audiences update slowly; personalization suffers.
    • You are not getting full value from a tool you are already paying for.
    WHAT WE DO

    Sources, identity, destinations, end to end.

    Source audit

    web, app, CRM, and offline inputs inventoried; consent and identifiers checked.

    Identity and schema audit

    identity graph, stitching rules, standardized events.

    Destination audit

    analytics, marketing, and warehouse mappings and filters.

    Report

    reconciled with backend; gaps and fixes ranked.

    AUDIT SUMMARY

    Sources, identity, destinations.

    Where each layer stands, flagged by status.

    Sources web pixel server events offline upload Identity graph email match phone match device id Destinations Meta Google TikTok [ what is wired, what needs a look ]

    Illustrative. Sources, identity graph, and destinations with status flags.

    HOW DATAHASH RUNS IT

    Discover, scope, implement, hand over.

    7-10 working days.

    1. Discover

      Goals, access, current-state assessment.

    2. Scope

      Methodology, plan, dependencies named upfront.

    3. Implement

      Build with your team, QA before go-live.

    4. Handover

      Documentation, walkthrough, support window.

    EXPECTED VALUE

    What changes when this ships.

    Unified, trustworthy customer profiles and the fixes that get you there.

    Faster campaign setup on live, accurate audiences.

    Full value from the CDP investment, or an honest read on whether you need one.

    NEXT STEP

    Book an audit scoping call.

    Scoped with a consultant, not a sales script. We map your stack, name the dependencies, and give you the plan whether or not you run it with us.