CONNECTIONS / Wix / Wix to Meta Offline CAPI
Your Wix Stores orders, wired to Meta's offline optimization.
Signals reads your Wix Stores orders through scoped API access to Wix, reading only your Wix Stores orders, then credits dealer, branch, and phone sales to the Meta campaigns behind them so Meta sees offline conversions without an export.
- ● wix → meta.capi :: live
- > read closed_deals rows=67,001
- hash sha256(email,phone) consent=filtered
- route meta deliver
- ✓ delivered · 55,611 matched
WHAT THIS ENABLES
Wix to Meta Offline CAPI
Wix to Meta Offline CAPI: your Wix Stores orders, hashed and consent-checked, feed Meta as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them as orders complete.
- Signals credits dealer, branch, and phone sales to the Meta campaigns behind them, reading your Wix Stores orders as orders complete.
- Campaign learning fed by real-world purchases, with no export step out of your Wix Stores orders.
The click, the conversion, and the credit.
The conversion happens off Meta, away from any pixel. Here is how Wix closes the loop.
Built for the teams that own the number.
Small merchants on Wix who need in-store and phone revenue joining Meta's optimization loop out of Wix Stores orders.
From kickoff to verified events.
-
Connect
Scoped API access to Wix, reading only your Wix Stores orders, mapped to Meta's Offline Conversions API and tuned for Meta's 62-day event window.
-
Map
Columns from your Wix Stores orders align to Meta's Offline Conversions API in the visual mapper, hashed as each order syncs and checked for Meta's 62-day event window.
-
Deliver
As orders complete, Signals reads your Wix Stores orders and credits dealer, branch, and phone sales to the Meta campaigns behind them, sends only the orders that changed, with Meta's 62-day event window watched in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Wix records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /offline_conversions source=wix.closed_deals
- event_name "Purchase" · event_time 2026-07-21T07:34:45
- value 25010.00 · currency USD
- em sha256 "1fa603…" · ph sha256 "eb2201…" · external_id "txn-74285"
- ✓ accepted match=83%
Adjacent moves on the same stack.
from Wix
Wix to Google OCI
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Wix to Google Store Sales
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ActiveCampaign to Meta Offline CAPI
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How often does the Wix Meta Offline CAPI sync run?
Delivery tracks Wix, run by small merchants on Wix: a near-real-time or scheduled sync of your Wix Stores orders feeds Meta on that cadence. Each run sends only the orders that changed, so campaign learning fed by real-world purchases holds up on Meta's 62-day event window. The live debugger confirms every delivery inline.
What match rate should a Wix-sourced Meta Offline CAPI batch expect?
Coverage of hashed identifiers across your Wix Stores orders decides it, and small merchants on Wix own that inside Wix. A live email or phone matches into Meta; neither, and it will not. First-run feedback flags Meta's 62-day event window, which small merchants on Wix then raise inside your Wix Stores orders.
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