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    CONNECTIONS / Salesforce Commerce Cloud / Commerce Cloud to TikTok Offline eAPI

    Your Commerce Cloud orders, wired to TikTok's Offline Events API.

    Connect Commerce Cloud and point Signals at your Commerce Cloud orders; it sends register and phone sales so offline joins TikTok's web optimization as orders complete, hashed and consent-checked for TikTok.

    Talk to our team Explore the setup

    sfcc -> tiktok-offline-eapi :: live

    1. ● commerce cloud → tiktok.eapi :: live
    2. > read closed_deals rows=24,523
    3. hash sha256(email,phone) consent=filtered
    4. route tiktok deliver
    5. ✓ delivered · 20,845 matched

    WHAT THIS ENABLES

    Commerce Cloud to TikTok Offline Events API

    Commerce Cloud to TikTok Offline Events API: Signals reads your Commerce Cloud orders and sends register and phone sales so offline joins TikTok's web optimization, hashed and consent-checked as orders complete.

    • Offline and in-store sales from your Commerce Cloud orders activated for TikTok, as Signals sends register and phone sales so offline joins TikTok's web optimization.
    • Counter sales deduped against any TikTok web event for the same buyer, drawn from your Commerce Cloud orders by enterprise retailers on Salesforce Commerce Cloud.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off TikTok, away from any pixel. Here is how Salesforce Commerce Cloud closes the loop.

    TikTok credits the campaign that sourced the conversion conversion happens off-platform Ad click on TikTok S Order sync recorded in Salesforce Co… S Signals hash · dedupe Offline Events API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Brands whose TikTok conversions finish at a till, not a checkout, with the records already in Salesforce Commerce Cloud orders and customer profiles.

    Enterprise retailers on Salesforce Commerce Cloud activating TikTok's Offline Events API straight from Commerce Cloud orders.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped API access to Commerce Cloud, reading only your Commerce Cloud orders to feed TikTok's Offline Events API, sized for web-to-offline deduplication.

    2. Map

      Signals reads your Commerce Cloud orders, and its columns map to TikTok's Offline Events API in the visual mapper, hashed and checked for web-to-offline deduplication.

    3. Deliver

      On each run, Signals pulls your Commerce Cloud orders, sends register and phone sales so offline joins TikTok's web optimization, and sends only the orders that changed, with web-to-offline deduplication in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Offline eAPI reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Salesforce Commerce Cloud records the event.
    ON THE WIRE

    What Offline eAPI actually receives.

    signals :: sfcc.tiktok-offline-eapi :: wire

    1. ● signals :: event payload
    2. > POST /event/track source=sfcc.closed_deals
    3. event "CompletePayment" · event_time 1784197847
    4. user.email sha256 "c02fa8…" · user.phone sha256 "6b91dd…"
    5. properties.value 34630 · properties.currency SAR
    6. ✓ accepted · dedupe=event_id
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    FAQ

    Asked on almost every call.

    How often does the Commerce Cloud TikTok Offline eAPI sync run?

    The pace follows your Commerce Cloud orders: Signals sends changes from Commerce Cloud to TikTok as orders complete. Because it sends only the orders that changed, counter sales deduped against any TikTok web event for the same buyer stays current while enterprise retailers on Salesforce Commerce Cloud keep web-to-offline deduplication in view. Delivery needs no export and no manual upload.

    What match rate should a Commerce Cloud-sourced TikTok Offline eAPI batch expect?

    Coverage of hashed identifiers across your Commerce Cloud orders decides it, and enterprise retailers on Salesforce Commerce Cloud own that inside Commerce Cloud. A live email or phone matches into TikTok; neither, and it will not. First-run feedback flags web-to-offline deduplication, which enterprise retailers on Salesforce Commerce Cloud then raise inside your Commerce Cloud orders.

    NEXT STEP

    Commerce Cloud to TikTok Offline eAPI, in production this week.

    Talk to our team All Salesforce Commerce Cloud use cases