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    CONNECTIONS / Oracle / Oracle to Snap Leads CAPI

    From Oracle tables to Snapchat qualified-lead reporting.

    Signals reads your Oracle tables through a read-only database user scoped to the Oracle tables you name, then sends qualified-lead events so Snapchat bids toward leads that convert offline so Snapchat sees lead conversions without an export.

    Talk to our team Explore the setup

    oracle -> snap-lead-gen-capi :: live

    1. ● oracle → snap.capi :: live
    2. > read lead_pipeline rows=20,982
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 15,317 matched

    WHAT THIS ENABLES

    Oracle to Snapchat Leads CAPI

    Snapchat Leads CAPI for Oracle: Signals sends qualified-lead events so Snapchat bids toward leads that convert offline straight from your Oracle tables, hashed and consent-screened each time the read runs.

    • Signals sends qualified-lead events so Snapchat bids toward leads that convert offline, reading your Oracle tables each time the read runs.
    • Spend steered toward leads that qualify, with no export step out of your Oracle tables.

    WHAT FLOWS WHERE

    Oracle to Lead Gen CAPI, mapped.

    Signals reads the qualified-lead and pipeline signals from your Oracle tables each time the read runs, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.

    Signals reads the qualified-lead and pipeline signals from your Oracle tables each time the read runs, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat lead-gen advertisers qualifying leads after the form, working out of Oracle tables, views, and PL/SQL results.

    Enterprise data teams on Oracle who need Snapchat optimizing on qualified leads instead of raw submissions out of Oracle tables.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      A read-only database user scoped to the Oracle tables you name, mapped to Snapchat's Leads Conversions API and tuned for qualified-lead signals.

    2. Map

      Columns from your Oracle tables align to Snapchat's Leads Conversions API in the visual mapper, hashed as the read runs and checked for qualified-lead signals.

    3. Deliver

      Each time the read runs, Signals reads your Oracle tables and sends qualified-lead events so Snapchat bids toward leads that convert offline, reads only the records changed since the last run, with qualified-lead signals watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat optimizing on qualified leads instead of raw submissions from your Oracle tables, delivered each time the read runs.

    Spend steered toward leads that qualify out of your Oracle tables, delivered each time the read runs without read load on the database climbing.

    Match feedback on qualified-lead signals from Snapchat's Leads Conversions API each run, tied back to your Oracle tables.

    ON THE WIRE

    What Lead Gen CAPI actually receives.

    signals :: oracle.snap-lead-gen-capi :: wire

    1. ● signals :: event payload
    2. > POST /v2/conversion source=oracle.lead_pipeline
    3. event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
    4. hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
    5. timestamp 1784673622
    6. ✓ accepted · match=true
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    FAQ

    Asked on almost every call.

    How often does the Oracle Snap Leads CAPI sync run?

    You set the cadence, from near-real-time to a nightly Oracle sync of your Oracle tables into Snapchat. Since Signals reads only the records changed since the last run, Snapchat optimizing on qualified leads instead of raw submissions keeps pace and enterprise data teams on Oracle watch qualified-lead signals. One scoped connection sets it up, cadence adjustable later.

    What match rate should a Oracle-sourced Snap Leads CAPI batch expect?

    Match rate follows identifier coverage in your Oracle tables, which enterprise data teams on Oracle control, not Oracle itself. A record with a current hashed email or phone matches for Snapchat; one missing both cannot. First-run feedback from Leads Conversions API pinpoints qualified-lead signals, the number enterprise data teams on Oracle tune against.

    NEXT STEP

    Oracle to Snap Leads CAPI, in production this week.

    Talk to our team All Oracle use cases