CONNECTIONS / MySQL / MySQL to Meta Conversion Leads
From MySQL tables to Meta Conversion Leads bidding.
Signals reads your MySQL tables through a read-only database user scoped to the MySQL tables you name, then reports lead-stage progress so Meta bids toward qualified pipeline so Meta sees lead conversions without an export.
- ● mysql → meta.leads :: live
- > read lead_pipeline rows=47,293
- hash sha256(email,phone) consent=filtered
- route meta deliver
- ✓ delivered · 39,253 matched
WHAT THIS ENABLES
MySQL to Meta CAPI for CRM
MySQL to Meta CAPI for CRM: Signals reads your MySQL tables and reports lead-stage progress so Meta bids toward qualified pipeline, hashed and consent-checked each time the read runs.
- Signals reports lead-stage progress so Meta bids toward qualified pipeline, reading your MySQL tables each time the read runs.
- Bids weighted to revenue-grade lead stages, with no export step out of your MySQL tables.
WHAT FLOWS WHERE
MySQL to CAPI for CRM, mapped.
Signals reads the qualified-lead and pipeline signals from your MySQL tables each time the read runs, hashes and screens each record, and posts the lead conversions to Meta's Conversion Leads API, keeping lead-stage selection in view.
Signals reads the qualified-lead and pipeline signals from your MySQL tables each time the read runs, hashes and screens each record, and posts the lead conversions to Meta's Conversion Leads API, keeping lead-stage selection in view.
Built for the teams that own the number.
Application teams on MySQL who need Meta bidding tuned to the lead stages that become revenue out of MySQL tables.
From kickoff to verified events.
-
Connect
A read-only database user scoped to the MySQL tables you name, mapped to Meta's Conversion Leads API and tuned for lead-stage selection.
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Map
Columns from your MySQL tables align to Meta's Conversion Leads API in the visual mapper, hashed as the read runs and checked for lead-stage selection.
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Deliver
Each time the read runs, Signals reads your MySQL tables and reports lead-stage progress so Meta bids toward qualified pipeline, reads only the records changed since the last run, with lead-stage selection watched in the debugger.
What ships with this use case.
Meta bidding tuned to the lead stages that become revenue from your MySQL tables, delivered each time the read runs.
Bids weighted to revenue-grade lead stages out of your MySQL tables, delivered each time the read runs without read load on the database climbing.
Match feedback on lead-stage selection from Meta's Conversion Leads API each run, tied back to your MySQL tables.
What CAPI for CRM actually receives.
- ● signals :: event payload
- > POST /conversion_leads source=mysql.lead_pipeline
- event_name "Purchase" · value 4717 GBP
- em sha256 "6f2a91…" · ph sha256 "d40c7e…"
- lead_id "lsh_46394" · action_source "system_generated"
- ✓ accepted pii=hashed-at-ingestion
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How often does the MySQL Meta Conversion Leads sync run?
Delivery tracks MySQL, run by application teams on MySQL: a near-real-time or scheduled sync of your MySQL tables feeds Meta on that cadence. Each run reads only the records changed since the last run, so bids weighted to revenue-grade lead stages holds up on lead-stage selection. The live debugger confirms every delivery inline.
What match rate should a MySQL-sourced Meta Conversion Leads batch expect?
Coverage of hashed identifiers across your MySQL tables decides it, and application teams on MySQL own that inside MySQL. A live email or phone matches into Meta; neither, and it will not. First-run feedback flags lead-stage selection, which application teams on MySQL then raise inside your MySQL tables.
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