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    CONNECTIONS / MongoDB / MongoDB to Snap Leads CAPI

    From MongoDB collections to Snapchat qualified-lead reporting.

    Signals reads your MongoDB collections through a read-only database user scoped to the MongoDB collections you name, then sends qualified-lead events so Snapchat bids toward leads that convert offline so Snapchat sees lead conversions without an export.

    mongodb -> snap-lead-gen-capi :: live

    1. ● mongodb → snap.capi :: live
    2. > read lead_pipeline rows=36,652
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 28,222 matched

    WHAT THIS ENABLES

    MongoDB to Snapchat Leads CAPI

    MongoDB to Snapchat Leads CAPI: Signals reads your MongoDB collections and sends qualified-lead events so Snapchat bids toward leads that convert offline, hashed and consent-checked each time the read runs.

    • Signals sends qualified-lead events so Snapchat bids toward leads that convert offline, reading your MongoDB collections each time the read runs.
    • Spend steered toward leads that qualify, with no export step out of your MongoDB collections.

    WHAT FLOWS WHERE

    MongoDB to Lead Gen CAPI, mapped.

    Each sync hands the qualified-lead and pipeline signals from your MongoDB collections to Signals, which hashes and filters every record, then Snapchat's Leads Conversions API logs the lead conversions for qualified-lead signals.

    Each sync hands the qualified-lead and pipeline signals from your MongoDB collections to Signals, which hashes and filters every record, then Snapchat's Leads Conversions API logs the lead conversions for qualified-lead signals.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat lead-gen advertisers qualifying leads after the form, working out of MongoDB collections and aggregation views.

    Application teams running MongoDB who need Snapchat optimizing on qualified leads instead of raw submissions out of MongoDB collections.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      A read-only database user scoped to the MongoDB collections you name, mapped to Snapchat's Leads Conversions API and tuned for qualified-lead signals.

    2. Map

      Columns from your MongoDB collections align to Snapchat's Leads Conversions API in the visual mapper, hashed as the read runs and checked for qualified-lead signals.

    3. Deliver

      Each time the read runs, Signals reads your MongoDB collections and sends qualified-lead events so Snapchat bids toward leads that convert offline, reads only the records changed since the last run, with qualified-lead signals watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat optimizing on qualified leads instead of raw submissions from your MongoDB collections, delivered each time the read runs.

    Spend steered toward leads that qualify out of your MongoDB collections, delivered each time the read runs without read load on the database climbing.

    Match feedback on qualified-lead signals from Snapchat's Leads Conversions API each run, tied back to your MongoDB collections.

    ON THE WIRE

    What Lead Gen CAPI actually receives.

    signals :: mongodb.snap-lead-gen-capi :: wire

    1. ● signals :: event payload
    2. > POST /v2/conversion source=mongodb.lead_pipeline
    3. event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
    4. hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
    5. timestamp 1784110820
    6. ✓ accepted · match=true
    FAQ

    Asked on almost every call.

    How often does the MongoDB Snap Leads CAPI sync run?

    The pace follows your MongoDB collections: Signals sends changes from MongoDB to Snapchat each time the read runs. Because it reads only the records changed since the last run, Snapchat optimizing on qualified leads instead of raw submissions stays current while application teams running MongoDB keep qualified-lead signals in view. Delivery needs no export and no manual upload.

    What match rate should a MongoDB-sourced Snap Leads CAPI batch expect?

    In MongoDB, match rate tracks the email and phone quality your MongoDB collections carry. Clean identifiers land for Snapchat; blank ones never will. The first Leads Conversions API report shows application teams running MongoDB where qualified-lead signals needs work, a data-quality task handled in MongoDB.

    NEXT STEP

    MongoDB to Snap Leads CAPI, in production this week.