CONNECTIONS / monday / monday CRM to Google Store Sales
Monday deal boards into Google Ads, built for Google Store Sales matching.
Signals reads your monday deal boards through scoped OAuth access to monday CRM, reading only your monday deal boards, then matches in-person transactions to Google accounts as store-sales conversions so Google Ads sees offline conversions without an export.
- ● monday crm → google.sales :: live
- > read closed_deals rows=36,327
- hash sha256(email,phone) consent=filtered
- route google deliver
- ✓ delivered · 28,335 matched
WHAT THIS ENABLES
monday CRM to Google Store Sales
monday CRM to Google Store Sales: your monday deal boards, hashed and consent-checked, feed Google Ads as Signals matches in-person transactions to Google accounts as store-sales conversions as records change.
- Signals matches in-person transactions to Google accounts as store-sales conversions, reading your monday deal boards as records change.
- Store visits reconciled to campaign spend, with no export step out of your monday deal boards.
The click, the conversion, and the credit.
The conversion happens off Google, away from any pixel. Here is how monday closes the loop.
Built for the teams that own the number.
Ops-led sales teams on monday CRM who need counter and showroom revenue inside the same ROAS view as online orders out of monday deal boards.
From kickoff to verified events.
-
Connect
Scoped OAuth access to monday CRM, reading only your monday deal boards, mapped to Google Ads' Store Sales Direct API and tuned for the store-sales match rate.
-
Map
Columns from your monday deal boards align to Google Ads' Store Sales Direct API in the visual mapper, hashed as the sync runs and checked for the store-sales match rate.
-
Deliver
As records change, Signals reads your monday deal boards and matches in-person transactions to Google accounts as store-sales conversions, sends only the records that changed, with the store-sales match rate watched in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Store Sales reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment monday records the event. |
What Store Sales actually receives.
- ● signals :: store sales upload
- > POST /offline_user_data_jobs source=monday.closed_deals
- transaction_time 2026-07-14T22:26:16 · transaction_amount_micros 44385000000
- currency_code AED
- hashed_email sha256 "6d2e91…" · hashed_last_name sha256 "cc410a…"
- ✓ accepted match=78%
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How often does the monday CRM Google Store Sales sync run?
The pace follows your monday deal boards: Signals sends changes from monday CRM to Google Ads as records change. Because it sends only the records that changed, counter and showroom revenue inside the same ROAS view as online orders stays current while ops-led sales teams on monday CRM keep the store-sales match rate in view. Delivery needs no export and no manual upload.
What match rate should a monday CRM-sourced Google Store Sales batch expect?
In monday CRM, match rate tracks the email and phone quality your monday deal boards carry. Clean identifiers land for Google Ads; blank ones never will. The first Store Sales Direct API report shows ops-led sales teams on monday CRM where the store-sales match rate needs work, a data-quality task handled in monday CRM.
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