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    CONNECTIONS / Linode / Linode to Meta Custom Audience

    From Linode objects to Meta lookalike and suppression seeds.

    Connect Linode and point Signals at your Linode objects; it keeps Meta audiences synced as adds and removals so lists never drift each time a new file lands, hashed and consent-checked for Meta.

    Talk to our team Explore the setup

    linode -> meta-custom-audience :: live

    1. ● linode → meta.audience :: live
    2. > read segments rows=33,207
    3. hash sha256(email,phone) consent=filtered
    4. route meta deliver
    5. ✓ delivered · 25,237 matched

    WHAT THIS ENABLES

    Linode to Meta Custom Audience

    Linode to Meta Custom Audience: your Linode objects, hashed and consent-checked, feed Meta as Signals keeps Meta audiences synced as adds and removals so lists never drift each time a new file lands.

    • Customer segments from your Linode objects activated for Meta, as Signals keeps Meta audiences synced as adds and removals so lists never drift.
    • Lookalike seeds and suppression lists that track your live customer base, drawn from your Linode objects by developers on Linode Object Storage.

    WHAT FLOWS WHERE

    Linode to Custom Audience, mapped.

    Signals reads the customer segments from your Linode objects each time a new file lands, hashes and screens each record, and posts the match-ready audiences to Meta's Custom Audiences API, keeping audience refresh cadence in view.

    Signals reads the customer segments from your Linode objects each time a new file lands, hashes and screens each record, and posts the match-ready audiences to Meta's Custom Audiences API, keeping audience refresh cadence in view.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Performance teams running first-party suppression and lookalike seeds, with the records already in Linode Object Storage buckets and objects.

    Developers on Linode Object Storage activating Meta lookalike and suppression seeds straight from Linode objects.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      A read-only key scoped to the Linode bucket you name to feed Meta's Custom Audiences API, sized for audience refresh cadence.

    2. Map

      Signals picks up your Linode objects, and its columns map to Meta's Custom Audiences API in the visual mapper, hashed and checked for audience refresh cadence.

    3. Deliver

      On each run, Signals pulls your Linode objects, keeps Meta audiences synced as adds and removals so lists never drift, and processes only the newly dropped file, with audience refresh cadence in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Lookalike seeds and suppression lists that track your live customer base on every run, as Signals reads your Linode objects and processes only the newly dropped file.

    Always-current lookalike seeds and exclusions from your Linode objects, with transfer overhead steady because Signals processes only the newly dropped file.

    A per-run match report from Meta's Custom Audiences API on audience refresh cadence, straight out of your Linode objects.

    ON THE WIRE

    What Custom Audience actually receives.

    signals :: linode.meta-custom-audience :: wire

    1. ● signals :: audience upload
    2. > POST /customaudiences source=linode.segments
    3. schema ["EMAIL_SHA256","PHONE_SHA256"]
    4. num_received 33,207 · num_invalid_entries 215
    5. audience_id "1648487" · session "upsert"
    6. ✓ accepted match=76%
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    FAQ

    Asked on almost every call.

    How often does the Linode Meta Custom Audience sync run?

    Delivery tracks Linode, run by developers on Linode Object Storage: a near-real-time or scheduled sync of your Linode objects feeds Meta on that cadence. Each run processes only the newly dropped file, so always-current lookalike seeds and exclusions holds up on audience refresh cadence. The live debugger confirms every delivery inline.

    What match rate should a Linode-sourced Meta Custom Audience batch expect?

    Match rate follows identifier coverage in your Linode objects, which developers on Linode Object Storage control, not Linode itself. A record with a current hashed email or phone matches for Meta; one missing both cannot. First-run feedback from Custom Audiences API pinpoints audience refresh cadence, the number developers on Linode Object Storage tune against.

    NEXT STEP

    Linode to Meta Custom Audience, in production this week.

    Talk to our team All Linode use cases