CONNECTIONS / IBM DB2 / IBM DB2 to Snap Leads CAPI
Db2 tables into Snapchat, built for Snapchat qualified-lead reporting.
Connect IBM DB2 and point Signals at your Db2 tables; it sends qualified-lead events so Snapchat bids toward leads that convert offline each time the read runs, hashed and consent-checked for Snapchat.
- ● ibm db2 → snap.capi :: live
- > read lead_pipeline rows=50,963
- hash sha256(email,phone) consent=filtered
- route snap deliver
- ✓ delivered · 45,867 matched
WHAT THIS ENABLES
IBM DB2 to Snapchat Leads CAPI
Snapchat Leads CAPI for IBM DB2: Signals sends qualified-lead events so Snapchat bids toward leads that convert offline straight from your Db2 tables, hashed and consent-screened each time the read runs.
- Qualified-lead and pipeline signals from your Db2 tables activated for Snapchat, as Signals sends qualified-lead events so Snapchat bids toward leads that convert offline.
- Snapchat optimizing on qualified leads instead of raw submissions, drawn from your Db2 tables by enterprise data teams on IBM DB2.
WHAT FLOWS WHERE
IBM DB2 to Lead Gen CAPI, mapped.
Signals reads the qualified-lead and pipeline signals from your Db2 tables each time the read runs, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.
Signals reads the qualified-lead and pipeline signals from your Db2 tables each time the read runs, hashes and screens each record, and posts the lead conversions to Snapchat's Leads Conversions API, keeping qualified-lead signals in view.
Built for the teams that own the number.
Enterprise data teams on IBM DB2 activating Snapchat qualified-lead reporting straight from Db2 tables.
From kickoff to verified events.
-
Connect
A read-only database user scoped to the Db2 tables you name to feed Snapchat's Leads Conversions API, sized for qualified-lead signals.
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Map
A scheduled read pulls your Db2 tables, and its columns map to Snapchat's Leads Conversions API in the visual mapper, hashed and checked for qualified-lead signals.
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Deliver
On each run, Signals pulls your Db2 tables, sends qualified-lead events so Snapchat bids toward leads that convert offline, and reads only the records changed since the last run, with qualified-lead signals in the debugger.
What ships with this use case.
Snapchat optimizing on qualified leads instead of raw submissions on every run, as Signals reads your Db2 tables and reads only the records changed since the last run.
Spend steered toward leads that qualify from your Db2 tables, with read load on the database steady because Signals reads only the records changed since the last run.
A per-run match report from Snapchat's Leads Conversions API on qualified-lead signals, straight out of your Db2 tables.
What Lead Gen CAPI actually receives.
- ● signals :: event payload
- > POST /v2/conversion source=ibm-db2.lead_pipeline
- event_type "QUALIFIED_LEAD" · event_conversion_type "OFFLINE"
- hashed_email "4ac910…" · hashed_phone_number "7e30bc…"
- timestamp 1784676375
- ✓ accepted · match=true
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How often does the IBM DB2 Snap Leads CAPI sync run?
The pace follows your Db2 tables: Signals sends changes from IBM DB2 to Snapchat each time the read runs. Because it reads only the records changed since the last run, Snapchat optimizing on qualified leads instead of raw submissions stays current while enterprise data teams on IBM DB2 keep qualified-lead signals in view. Delivery needs no export and no manual upload.
What match rate should a IBM DB2-sourced Snap Leads CAPI batch expect?
Coverage of hashed identifiers across your Db2 tables decides it, and enterprise data teams on IBM DB2 own that inside IBM DB2. A live email or phone matches into Snapchat; neither, and it will not. First-run feedback flags qualified-lead signals, which enterprise data teams on IBM DB2 then raise inside your Db2 tables.
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