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    CONNECTIONS / GA4 / GA4 to Reddit CAPI

    Your GA4 events, wired to Reddit's Conversions API.

    Signals reads your GA4 events through read access to your GA4 event stream, then sends store purchases to Reddit server-side, past the browser pixel so Reddit sees web conversions without an export.

    ga4 -> reddit-capi :: live

    1. ● ga4 → reddit.capi :: live
    2. > read web_orders rows=73,253
    3. hash sha256(email,phone) consent=filtered
    4. route reddit deliver
    5. ✓ delivered · 63,730 matched

    WHAT THIS ENABLES

    GA4 to Reddit Conversions API

    Reddit Conversions API for GA4: Signals sends store purchases to Reddit server-side, past the browser pixel straight from your GA4 events, hashed and consent-screened as each event fires.

    • Signals sends store purchases to Reddit server-side, past the browser pixel, reading your GA4 events as each event fires.
    • Store purchases attributed to Reddit, with no export step out of your GA4 events.

    WHAT FLOWS WHERE

    GA4 to Reddit CAPI, mapped.

    Each sync hands the on-site purchase and checkout events from your GA4 events to Signals, which hashes and filters every record, then Reddit's Conversions API logs the web conversions for server-side event coverage.

    Each sync hands the on-site purchase and checkout events from your GA4 events to Signals, which hashes and filters every record, then Reddit's Conversions API logs the web conversions for server-side event coverage.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Reddit advertisers measuring conversions beyond the click, working out of GA4 event streams and BigQuery exports.

    Analytics teams instrumenting GA4 who need Reddit-attributed purchases that outlast pixel drop-off out of GA4 events.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Read access to your GA4 event stream, mapped to Reddit's Conversions API and tuned for server-side event coverage.

    2. Map

      Columns from your GA4 events align to Reddit's Conversions API in the visual mapper, hashed as each event fires and checked for server-side event coverage.

    3. Deliver

      As each event fires, Signals reads your GA4 events and sends store purchases to Reddit server-side, past the browser pixel, forwards each event as it arrives, with server-side event coverage watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Reddit-attributed purchases that outlast pixel drop-off from your GA4 events, delivered as each event fires.

    Store purchases attributed to Reddit out of your GA4 events, delivered as each event fires without event volume climbing.

    Match feedback on server-side event coverage from Reddit's Conversions API each run, tied back to your GA4 events.

    ON THE WIRE

    What Reddit CAPI actually receives.

    signals :: ga4.reddit-capi :: wire

    1. ● signals :: event payload
    2. > POST /conversions source=ga4.web_orders
    3. tracking_type "Purchase" · event_time 1784363316
    4. user.email_sha256 "3fe8a1…"
    5. event_metadata.value 2434.00 · event_metadata.currency AED
    6. ✓ accepted match=87%
    FAQ

    Asked on almost every call.

    How often does the GA4 Reddit CAPI sync run?

    The pace follows your GA4 events: Signals sends changes from GA4 to Reddit as each event fires. Because it forwards each event as it arrives, Reddit-attributed purchases that outlast pixel drop-off stays current while analytics teams instrumenting GA4 keep server-side event coverage in view. Delivery needs no export and no manual upload.

    What match rate should a GA4-sourced Reddit CAPI batch expect?

    In GA4, match rate tracks the email and phone quality your GA4 events carry. Clean identifiers land for Reddit; blank ones never will. The first Conversions API report shows analytics teams instrumenting GA4 where server-side event coverage needs work, a data-quality task handled in GA4.

    NEXT STEP

    GA4 to Reddit CAPI, in production this week.