CONNECTIONS / Coevera / Coevera to Snap Offline CAPI
From Coevera pipeline records to Snapchat in-store conversions.
Connect Coevera and point Signals at your Coevera pipeline records; it reports in-store purchases against the Snapchat campaigns that reached the buyer as records change, hashed and consent-checked for Snapchat.
- ● coevera → snap.capi :: live
- > read closed_deals rows=55,647
- hash sha256(email,phone) consent=filtered
- route snap deliver
- ✓ delivered · 45,074 matched
WHAT THIS ENABLES
Coevera to Snapchat Offline CAPI
Snapchat Offline CAPI for Coevera: Signals reports in-store purchases against the Snapchat campaigns that reached the buyer straight from your Coevera pipeline records, hashed and consent-screened as records change.
- Offline and in-store sales from your Coevera pipeline records activated for Snapchat, as Signals reports in-store purchases against the Snapchat campaigns that reached the buyer.
- Physical-world sales counted inside Snapchat performance, drawn from your Coevera pipeline records by revenue teams on Coevera.
The click, the conversion, and the credit.
The conversion happens off Snap, away from any pixel. Here is how Coevera closes the loop.
Built for the teams that own the number.
Revenue teams on Coevera activating Snapchat in-store conversions straight from Coevera pipeline records.
From kickoff to verified events.
-
Connect
Scoped OAuth access to Coevera, reading only your Coevera pipeline records to feed Snapchat's Conversions API, sized for offline event timing.
-
Map
Signals reads your Coevera pipeline records, and its columns map to Snapchat's Conversions API in the visual mapper, hashed and checked for offline event timing.
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Deliver
On each run, Signals pulls your Coevera pipeline records, reports in-store purchases against the Snapchat campaigns that reached the buyer, and sends only the records that changed, with offline event timing in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Coevera records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /v2/conversion source=coevera.closed_deals
- event_type "PURCHASE" · event_conversion_type "OFFLINE"
- hashed_email "5d8b22…" · hashed_phone_number "a179fe…"
- timestamp 1784108623 · price 33677 · currency SAR
- ✓ accepted · match=true
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Snap Offline CAPI
Deliver offline conversions to Snap on a schedule that fits your operations.
Learn moreAsked on almost every call.
How often does the Coevera Snap Offline CAPI sync run?
The pace follows your Coevera pipeline records: Signals sends changes from Coevera to Snapchat as records change. Because it sends only the records that changed, physical-world sales counted inside Snapchat performance stays current while revenue teams on Coevera keep offline event timing in view. Delivery needs no export and no manual upload.
What match rate should a Coevera-sourced Snap Offline CAPI batch expect?
Coverage of hashed identifiers across your Coevera pipeline records decides it, and revenue teams on Coevera own that inside Coevera. A live email or phone matches into Snapchat; neither, and it will not. First-run feedback flags offline event timing, which revenue teams on Coevera then raise inside your Coevera pipeline records.
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