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    CONNECTIONS / Coevera / Coevera to Google Store Sales

    From Coevera pipeline records to Google Store Sales matching.

    Connect Coevera and point Signals at your Coevera pipeline records; it matches in-person transactions to Google accounts as store-sales conversions as records change, hashed and consent-checked for Google Ads.

    coevera -> google-store-sales :: live

    1. ● coevera → google.sales :: live
    2. > read closed_deals rows=32,081
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 26,627 matched

    WHAT THIS ENABLES

    Coevera to Google Store Sales

    Google Store Sales for Coevera: Signals matches in-person transactions to Google accounts as store-sales conversions straight from your Coevera pipeline records, hashed and consent-screened as records change.

    • Offline and in-store sales from your Coevera pipeline records activated for Google Ads, as Signals matches in-person transactions to Google accounts as store-sales conversions.
    • Counter and showroom revenue inside the same ROAS view as online orders, drawn from your Coevera pipeline records by revenue teams on Coevera.
    WHAT FLOWS WHERE

    The click, the conversion, and the credit.

    The conversion happens off Google, away from any pixel. Here is how Coevera closes the loop.

    Google credits the campaign that sourced the conversion conversion happens off-platform Ad click on Google CRM record sync recorded in Coevera S Signals hash · dedupe Store Sales Direct API delivered · credited
    WHO THIS IS FOR

    Built for the teams that own the number.

    Omnichannel retailers reconciling point-of-sale against Google spend, with the records already in Coevera contact and pipeline records.

    Revenue teams on Coevera activating Google Store Sales matching straight from Coevera pipeline records.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Coevera, reading only your Coevera pipeline records to feed Google Ads' Store Sales Direct API, sized for the store-sales match rate.

    2. Map

      Signals reads your Coevera pipeline records, and its columns map to Google Ads' Store Sales Direct API in the visual mapper, hashed and checked for the store-sales match rate.

    3. Deliver

      On each run, Signals pulls your Coevera pipeline records, matches in-person transactions to Google accounts as store-sales conversions, and sends only the records that changed, with the store-sales match rate in the debugger.

    WHAT YOU GET

    What changes when the CSV goes away.

    Capability Manual CSV upload Datahash
    Reporting Offline sales sit in a separate export, reconciled by hand. Revenue counted in the same Store Sales reporting as web conversions.
    Deduplication A re-uploaded file risks counting the same conversion twice. Deduped delivery, so a resent record never counts as a second conversion.
    Match visibility Match quality is a guess until the numbers look off. Match rate reported per upload, tied to the source event set that produced it.
    Effort and latency An analyst exports and uploads on a manual cadence. Server-side and automatic the moment Coevera records the event.
    ON THE WIRE

    What Store Sales actually receives.

    signals :: coevera.google-store-sales :: wire

    1. ● signals :: store sales upload
    2. > POST /offline_user_data_jobs source=coevera.closed_deals
    3. transaction_time 2026-07-14T23:49:57 · transaction_amount_micros 39724000000
    4. currency_code USD
    5. hashed_email sha256 "6d2e91…" · hashed_last_name sha256 "cc410a…"
    6. ✓ accepted match=83%
    FAQ

    Asked on almost every call.

    How often does the Coevera Google Store Sales sync run?

    The pace follows your Coevera pipeline records: Signals sends changes from Coevera to Google Ads as records change. Because it sends only the records that changed, counter and showroom revenue inside the same ROAS view as online orders stays current while revenue teams on Coevera keep the store-sales match rate in view. Delivery needs no export and no manual upload.

    What match rate should a Coevera-sourced Google Store Sales batch expect?

    Coverage of hashed identifiers across your Coevera pipeline records decides it, and revenue teams on Coevera own that inside Coevera. A live email or phone matches into Google Ads; neither, and it will not. First-run feedback flags the store-sales match rate, which revenue teams on Coevera then raise inside your Coevera pipeline records.

    NEXT STEP

    Coevera to Google Store Sales, in production this week.