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    PARTNERSHIPS / AGENCIES

    Madison World + Datahash

    Madison World, one of India's largest independent media and communications conglomerates, works with Datahash on server-side measurement and first-party data activation for its clients.

    ABOUT MADISON WORLD

    One of India's largest independent media and communications conglomerates.

    One of India's largest independent media and communications conglomerates, founded 1988 by Sam Balsara: roughly Rs 3,000 crore in billings, 500 clients, 1,300 people.

    Agency partner Datahash
    Madison World delivers Datahash for its clients.
    SERVICES

    What Madison World does.

    Media planning and buying

    Digital

    Creative

    OOH

    Sports marketing

    WHAT CLIENTS GET

    Madison World on the Datahash platform.

    Server-side conversion tracking

    Across Meta, Google, Snap, and TikTok.

    Offline sales attribution

    In-store, call-centre, and back-office conversions delivered to every platform.

    CRM lead-quality sync

    Qualified stages back to the platforms for optimization.

    Custom audience automation

    Implemented by Madison World on the Datahash platform with partner-verified integrations.

    NEXT STEP

    Work with Madison World and Datahash.