CONNECTIONS / Zithara / Zithara to Snap Offline CAPI
From Zithara customer records to Snapchat in-store conversions.
Connect Zithara and point Signals at your Zithara customer records; it reports in-store purchases against the Snapchat campaigns that reached the buyer as records change, hashed and consent-checked for Snapchat.
- ● zithara → snap.capi :: live
- > read closed_deals rows=9,150
- hash sha256(email,phone) consent=filtered
- route snap deliver
- ✓ delivered · 7,412 matched
WHAT THIS ENABLES
Zithara to Snapchat Offline CAPI
Zithara to Snapchat Offline CAPI: your Zithara customer records, hashed and consent-checked, feed Snapchat as Signals reports in-store purchases against the Snapchat campaigns that reached the buyer as records change.
- Offline and in-store sales from your Zithara customer records activated for Snapchat, as Signals reports in-store purchases against the Snapchat campaigns that reached the buyer.
- Physical-world sales counted inside Snapchat performance, drawn from your Zithara customer records by retail CRM teams running Zithara.
The click, the conversion, and the credit.
The conversion happens off Snap, away from any pixel. Here is how Zithara closes the loop.
Built for the teams that own the number.
Retail CRM teams running Zithara activating Snapchat in-store conversions straight from Zithara customer records.
From kickoff to verified events.
-
Connect
Scoped OAuth access to Zithara, reading only your Zithara customer records to feed Snapchat's Conversions API, sized for offline event timing.
-
Map
Signals reads your Zithara customer records, and its columns map to Snapchat's Conversions API in the visual mapper, hashed and checked for offline event timing.
-
Deliver
On each run, Signals pulls your Zithara customer records, reports in-store purchases against the Snapchat campaigns that reached the buyer, and sends only the records that changed, with offline event timing in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Zithara records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /v2/conversion source=zithara.closed_deals
- event_type "PURCHASE" · event_conversion_type "OFFLINE"
- hashed_email "5d8b22…" · hashed_phone_number "a179fe…"
- timestamp 1784643667 · price 12546 · currency SAR
- ✓ accepted · match=true
Adjacent moves on the same stack.
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ActiveCampaign to Snap Offline CAPI
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Snap Offline CAPI
Deliver offline conversions to Snap on a schedule that fits your operations.
Learn moreAsked on almost every call.
How often does the Zithara Snap Offline CAPI sync run?
You set the cadence, from near-real-time to a nightly Zithara sync of your Zithara customer records into Snapchat. Since Signals sends only the records that changed, physical-world sales counted inside Snapchat performance keeps pace and retail CRM teams running Zithara watch offline event timing. One scoped connection sets it up, cadence adjustable later.
What match rate should a Zithara-sourced Snap Offline CAPI batch expect?
In Zithara, match rate tracks the email and phone quality your Zithara customer records carry. Clean identifiers land for Snapchat; blank ones never will. The first Conversions API report shows retail CRM teams running Zithara where offline event timing needs work, a data-quality task handled in Zithara.
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