CONNECTIONS / Zithara / Zithara to Meta Offline CAPI
From Zithara customer records to Meta's offline optimization.
Connect Zithara and point Signals at your Zithara customer records; it credits dealer, branch, and phone sales to the Meta campaigns behind them as records change, hashed and consent-checked for Meta.
- ● zithara → meta.capi :: live
- > read closed_deals rows=73,025
- hash sha256(email,phone) consent=filtered
- route meta deliver
- ✓ delivered · 62,802 matched
WHAT THIS ENABLES
Zithara to Meta Offline CAPI
Zithara to Meta Offline CAPI: your Zithara customer records, hashed and consent-checked, feed Meta as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them as records change.
- Offline and in-store sales from your Zithara customer records activated for Meta, as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them.
- In-store and phone revenue joining Meta's optimization loop, drawn from your Zithara customer records by retail CRM teams running Zithara.
The click, the conversion, and the credit.
The conversion happens off Meta, away from any pixel. Here is how Zithara closes the loop.
Built for the teams that own the number.
Retail CRM teams running Zithara activating Meta's offline optimization straight from Zithara customer records.
From kickoff to verified events.
-
Connect
Scoped OAuth access to Zithara, reading only your Zithara customer records to feed Meta's Offline Conversions API, sized for Meta's 62-day event window.
-
Map
Signals reads your Zithara customer records, and its columns map to Meta's Offline Conversions API in the visual mapper, hashed and checked for Meta's 62-day event window.
-
Deliver
On each run, Signals pulls your Zithara customer records, credits dealer, branch, and phone sales to the Meta campaigns behind them, and sends only the records that changed, with Meta's 62-day event window in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Zithara records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /offline_conversions source=zithara.closed_deals
- event_name "Purchase" · event_time 2026-07-19T22:04:00
- value 21418.00 · currency AED
- em sha256 "1fa603…" · ph sha256 "eb2201…" · external_id "txn-77640"
- ✓ accepted match=86%
Adjacent moves on the same stack.
from Zithara
Zithara to Google OCI
Zithara to Google Offline Conversions: your Zithara customer records, hashed and…
Learn morefrom Zithara
Zithara to Google Store Sales
Zithara to Google Store Sales: your Zithara customer records, hashed and consent-checked,…
Learn more
same use case
ActiveCampaign to Meta Offline CAPI
ActiveCampaign to Meta Offline CAPI: Signals reads your ActiveCampaign contacts and deal…
Learn moregeneric
Meta Offline CAPI
Datahash ingests offline transactions from your POS, CRM, or warehouse and routes them to…
Learn moreAsked on almost every call.
How often does the Zithara Meta Offline CAPI sync run?
You set the cadence, from near-real-time to a nightly Zithara sync of your Zithara customer records into Meta. Since Signals sends only the records that changed, in-store and phone revenue joining Meta's optimization loop keeps pace and retail CRM teams running Zithara watch Meta's 62-day event window. One scoped connection sets it up, cadence adjustable later.
What match rate should a Zithara-sourced Meta Offline CAPI batch expect?
In Zithara, match rate tracks the email and phone quality your Zithara customer records carry. Clean identifiers land for Meta; blank ones never will. The first Offline Conversions API report shows retail CRM teams running Zithara where Meta's 62-day event window needs work, a data-quality task handled in Zithara.
NEXT STEP