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    CONNECTIONS / VTiger / Vtiger to Google Customer Match

    Your Vtiger sales quotes, wired to Google Customer Match.

    Connect Vtiger and point Signals at your Vtiger sales quotes; it projects your segments into Google Ads as Customer Match lists as records change, hashed and consent-checked for Google Ads.

    vtiger -> google-customer-match :: live

    1. ● vtiger → google.match :: live
    2. > read segments rows=60,949
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 45,102 matched

    WHAT THIS ENABLES

    Vtiger to Google Customer Match

    Google Customer Match for Vtiger: Signals projects your segments into Google Ads as Customer Match lists straight from your Vtiger sales quotes, hashed and consent-screened as records change.

    • Customer segments from your Vtiger sales quotes activated for Google Ads, as Signals projects your segments into Google Ads as Customer Match lists.
    • Customer Match lists that add joiners and drop lapsed members each sync, drawn from your Vtiger sales quotes by SMB sales teams on Vtiger.

    WHAT FLOWS WHERE

    VTiger to Customer Match, mapped.

    Signals reads the customer segments from your Vtiger sales quotes; Signals hashes and consent-screens each record before Google Ads' Customer Match API accepts the match-ready audiences for the serving-size threshold.

    Signals reads the customer segments from your Vtiger sales quotes; Signals hashes and consent-screens each record before Google Ads' Customer Match API accepts the match-ready audiences for the serving-size threshold.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Growth teams feeding Google audiences from governed first-party data, with the records already in Vtiger deals, quotes, and sales stages.

    SMB sales teams on Vtiger activating Google Customer Match straight from Vtiger sales quotes.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to Vtiger, reading only your Vtiger sales quotes to feed Google Ads' Customer Match API, sized for the serving-size threshold.

    2. Map

      Signals reads your Vtiger sales quotes, and its columns map to Google Ads' Customer Match API in the visual mapper, hashed and checked for the serving-size threshold.

    3. Deliver

      On each run, Signals pulls your Vtiger sales quotes, projects your segments into Google Ads as Customer Match lists, and sends only the records that changed, with the serving-size threshold in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Customer Match lists that add joiners and drop lapsed members each sync on every run, as Signals reads your Vtiger sales quotes and sends only the records that changed.

    Lists that self-maintain across syncs from your Vtiger sales quotes, with API call volume steady because Signals sends only the records that changed.

    A per-run match report from Google Ads' Customer Match API on the serving-size threshold, straight out of your Vtiger sales quotes.

    ON THE WIRE

    What Customer Match actually receives.

    signals :: vtiger.google-customer-match :: wire

    1. ● signals :: audience upload
    2. > POST /user_list_operations source=vtiger.segments
    3. operation ADD · user_list "segment_88541"
    4. hashed_email sha256 "b02cf1…" · hashed_phone sha256 "3ad990…"
    5. members_uploaded 60,949 · members_matched 45,102
    6. ✓ accepted match=74%
    FAQ

    Asked on almost every call.

    How often does the Vtiger Google Customer Match sync run?

    Delivery tracks Vtiger, run by SMB sales teams on Vtiger: a near-real-time or scheduled sync of your Vtiger sales quotes feeds Google Ads on that cadence. Each run sends only the records that changed, so lists that self-maintain across syncs holds up on the serving-size threshold. The live debugger confirms every delivery inline.

    What match rate should a Vtiger-sourced Google Customer Match batch expect?

    Match rate follows identifier coverage in your Vtiger sales quotes, which SMB sales teams on Vtiger control, not Vtiger itself. A record with a current hashed email or phone matches for Google Ads; one missing both cannot. First-run feedback from Customer Match API pinpoints the serving-size threshold, the number SMB sales teams on Vtiger tune against.

    NEXT STEP

    Vtiger to Google Customer Match, in production this week.