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    CONNECTIONS / monday / monday CRM to Google Customer Match

    Monday deal boards into Google Ads, built for Google Customer Match.

    Signals reads your monday deal boards through scoped OAuth access to monday CRM, reading only your monday deal boards, then projects your segments into Google Ads as Customer Match lists so Google Ads sees match-ready audiences without an export.

    monday -> google-customer-match :: live

    1. ● monday crm → google.match :: live
    2. > read segments rows=72,150
    3. hash sha256(email,phone) consent=filtered
    4. route google deliver
    5. ✓ delivered · 56,999 matched

    WHAT THIS ENABLES

    monday CRM to Google Customer Match

    monday CRM to Google Customer Match: your monday deal boards, hashed and consent-checked, feed Google Ads as Signals projects your segments into Google Ads as Customer Match lists as records change.

    • Signals projects your segments into Google Ads as Customer Match lists, reading your monday deal boards as records change.
    • Lists that self-maintain across syncs, with no export step out of your monday deal boards.

    WHAT FLOWS WHERE

    monday to Customer Match, mapped.

    Signals reads the customer segments from your monday deal boards; Signals hashes and consent-screens each record before Google Ads' Customer Match API accepts the match-ready audiences for the serving-size threshold.

    Signals reads the customer segments from your monday deal boards; Signals hashes and consent-screens each record before Google Ads' Customer Match API accepts the match-ready audiences for the serving-size threshold.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Growth teams feeding Google audiences from governed first-party data, working out of monday CRM boards, groups, and status columns.

    Ops-led sales teams on monday CRM who need Customer Match lists that add joiners and drop lapsed members each sync out of monday deal boards.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Scoped OAuth access to monday CRM, reading only your monday deal boards, mapped to Google Ads' Customer Match API and tuned for the serving-size threshold.

    2. Map

      Columns from your monday deal boards align to Google Ads' Customer Match API in the visual mapper, hashed as the sync runs and checked for the serving-size threshold.

    3. Deliver

      As records change, Signals reads your monday deal boards and projects your segments into Google Ads as Customer Match lists, sends only the records that changed, with the serving-size threshold watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Customer Match lists that add joiners and drop lapsed members each sync from your monday deal boards, delivered as records change.

    Lists that self-maintain across syncs out of your monday deal boards, delivered as records change without API call volume climbing.

    Match feedback on the serving-size threshold from Google Ads' Customer Match API each run, tied back to your monday deal boards.

    ON THE WIRE

    What Customer Match actually receives.

    signals :: monday.google-customer-match :: wire

    1. ● signals :: audience upload
    2. > POST /user_list_operations source=monday.segments
    3. operation ADD · user_list "segment_43996"
    4. hashed_email sha256 "b02cf1…" · hashed_phone sha256 "3ad990…"
    5. members_uploaded 72,150 · members_matched 56,999
    6. ✓ accepted match=79%
    FAQ

    Asked on almost every call.

    How often does the monday CRM Google Customer Match sync run?

    The pace follows your monday deal boards: Signals sends changes from monday CRM to Google Ads as records change. Because it sends only the records that changed, Customer Match lists that add joiners and drop lapsed members each sync stays current while ops-led sales teams on monday CRM keep the serving-size threshold in view. Delivery needs no export and no manual upload.

    What match rate should a monday CRM-sourced Google Customer Match batch expect?

    In monday CRM, match rate tracks the email and phone quality your monday deal boards carry. Clean identifiers land for Google Ads; blank ones never will. The first Customer Match API report shows ops-led sales teams on monday CRM where the serving-size threshold needs work, a data-quality task handled in monday CRM.

    NEXT STEP

    monday CRM to Google Customer Match, in production this week.