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    CONNECTIONS / MinIO / MinIO to Snap Custom Audience

    From MinIO objects to Snapchat audience matching.

    Signals reads your MinIO objects through a read-only access key scoped to the MinIO bucket you name, then matches your segments into Snapchat for targeting and customer suppression so Snapchat sees match-ready audiences without an export.

    minio -> snap-custom-audience :: live

    1. ● minio → snap.audience :: live
    2. > read segments rows=41,883
    3. hash sha256(email,phone) consent=filtered
    4. route snap deliver
    5. ✓ delivered · 34,344 matched

    WHAT THIS ENABLES

    MinIO to Snapchat Custom Audience

    MinIO to Snapchat Custom Audience: Signals reads your MinIO objects and matches your segments into Snapchat for targeting and customer suppression, hashed and consent-checked each time a new file lands.

    • Signals matches your segments into Snapchat for targeting and customer suppression, reading your MinIO objects each time a new file lands.
    • Audiences that rebuild as the segment does, with no export step out of your MinIO objects.

    WHAT FLOWS WHERE

    MinIO to Custom Audience, mapped.

    Each sync hands the customer segments from your MinIO objects to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    Each sync hands the customer segments from your MinIO objects to Signals, which hashes and filters every record, then Snapchat's Custom Audiences API logs the match-ready audiences for list sizing on Snapchat.

    WHO THIS IS FOR

    Built for the teams that own the number.

    Snapchat advertisers building lookalikes and excluding current buyers, working out of MinIO buckets and object prefixes.

    Platform teams self-hosting MinIO who need Snapchat audiences that stay in step as the segment rebuilds out of MinIO objects.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      A read-only access key scoped to the MinIO bucket you name, mapped to Snapchat's Custom Audiences API and tuned for list sizing on Snapchat.

    2. Map

      Columns from your MinIO objects align to Snapchat's Custom Audiences API in the visual mapper, hashed as the file lands and checked for list sizing on Snapchat.

    3. Deliver

      Each time a new file lands, Signals reads your MinIO objects and matches your segments into Snapchat for targeting and customer suppression, processes only the newly dropped file, with list sizing on Snapchat watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    Snapchat audiences that stay in step as the segment rebuilds from your MinIO objects, delivered each time a new file lands.

    Audiences that rebuild as the segment does out of your MinIO objects, delivered each time a new file lands without transfer overhead climbing.

    Match feedback on list sizing on Snapchat from Snapchat's Custom Audiences API each run, tied back to your MinIO objects.

    ON THE WIRE

    What Custom Audience actually receives.

    signals :: minio.snap-custom-audience :: wire

    1. ● signals :: audience upload
    2. > POST /audience_match source=minio.segments
    3. schema ["EMAIL_SHA256","PHONE_SHA256"]
    4. external_audience_id "aud_81485"
    5. id_list_size 41,883 · matched 34,344
    6. ✓ accepted match=82%
    FAQ

    Asked on almost every call.

    How often does the MinIO Snap Custom Audience sync run?

    Delivery tracks MinIO, run by platform teams self-hosting MinIO: a near-real-time or scheduled sync of your MinIO objects feeds Snapchat on that cadence. Each run processes only the newly dropped file, so audiences that rebuild as the segment does holds up on list sizing on Snapchat. The live debugger confirms every delivery inline.

    What match rate should a MinIO-sourced Snap Custom Audience batch expect?

    Coverage of hashed identifiers across your MinIO objects decides it, and platform teams self-hosting MinIO own that inside MinIO. A live email or phone matches into Snapchat; neither, and it will not. First-run feedback flags list sizing on Snapchat, which platform teams self-hosting MinIO then raise inside your MinIO objects.

    NEXT STEP

    MinIO to Snap Custom Audience, in production this week.