CONNECTIONS / Kommo / Kommo to Meta Offline CAPI
Your Kommo messenger pipelines, wired to Meta's offline optimization.
Connect Kommo and point Signals at your Kommo messenger pipelines; it credits dealer, branch, and phone sales to the Meta campaigns behind them as records change, hashed and consent-checked for Meta.
- ● kommo → meta.capi :: live
- > read closed_deals rows=32,986
- hash sha256(email,phone) consent=filtered
- route meta deliver
- ✓ delivered · 27,049 matched
WHAT THIS ENABLES
Kommo to Meta Offline CAPI
Kommo to Meta Offline CAPI: your Kommo messenger pipelines, hashed and consent-checked, feed Meta as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them as records change.
- Offline and in-store sales from your Kommo messenger pipelines activated for Meta, as Signals credits dealer, branch, and phone sales to the Meta campaigns behind them.
- In-store and phone revenue joining Meta's optimization loop, drawn from your Kommo messenger pipelines by conversational-sales teams on Kommo.
The click, the conversion, and the credit.
The conversion happens off Meta, away from any pixel. Here is how Kommo closes the loop.
Built for the teams that own the number.
Conversational-sales teams on Kommo activating Meta's offline optimization straight from Kommo messenger pipelines.
From kickoff to verified events.
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Connect
Scoped OAuth access to Kommo, reading only your Kommo messenger pipelines to feed Meta's Offline Conversions API, sized for Meta's 62-day event window.
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Map
Signals reads your Kommo messenger pipelines, and its columns map to Meta's Offline Conversions API in the visual mapper, hashed and checked for Meta's 62-day event window.
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Deliver
On each run, Signals pulls your Kommo messenger pipelines, credits dealer, branch, and phone sales to the Meta campaigns behind them, and sends only the records that changed, with Meta's 62-day event window in the debugger.
What changes when the CSV goes away.
| Capability | Manual CSV upload | Datahash |
|---|---|---|
| Reporting | Offline sales sit in a separate export, reconciled by hand. | Revenue counted in the same Offline CAPI reporting as web conversions. |
| Deduplication | A re-uploaded file risks counting the same conversion twice. | Deduped delivery, so a resent record never counts as a second conversion. |
| Match visibility | Match quality is a guess until the numbers look off. | Match rate reported per upload, tied to the source event set that produced it. |
| Effort and latency | An analyst exports and uploads on a manual cadence. | Server-side and automatic the moment Kommo records the event. |
What Offline CAPI actually receives.
- ● signals :: event payload
- > POST /offline_conversions source=kommo.closed_deals
- event_name "Purchase" · event_time 2026-07-16T02:48:20
- value 21250.00 · currency AED
- em sha256 "1fa603…" · ph sha256 "eb2201…" · external_id "txn-77100"
- ✓ accepted match=82%
Adjacent moves on the same stack.
from Kommo
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How often does the Kommo Meta Offline CAPI sync run?
Delivery tracks Kommo, run by conversational-sales teams on Kommo: a near-real-time or scheduled sync of your Kommo messenger pipelines feeds Meta on that cadence. Each run sends only the records that changed, so campaign learning fed by real-world purchases holds up on Meta's 62-day event window. The live debugger confirms every delivery inline.
What match rate should a Kommo-sourced Meta Offline CAPI batch expect?
Match rate follows identifier coverage in your Kommo messenger pipelines, which conversational-sales teams on Kommo control, not Kommo itself. A record with a current hashed email or phone matches for Meta; one missing both cannot. First-run feedback from Offline Conversions API pinpoints Meta's 62-day event window, the number conversational-sales teams on Kommo tune against.
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