Jump to a popular page, or start typing.

    CONNECTIONS / GA4 / GA4 to LinkedIn CAPI

    Your GA4 events, wired to LinkedIn's web Conversions API.

    Signals reads your GA4 events through read access to your GA4 event stream, then reports online orders to LinkedIn so B2B revenue counts against the campaign so LinkedIn sees web conversions without an export.

    ga4 -> linkedin-capi :: live

    1. ● ga4 → linkedin.capi :: live
    2. > read web_orders rows=56,060
    3. hash sha256(email,phone) consent=filtered
    4. route linkedin deliver
    5. ✓ delivered · 42,045 matched

    WHAT THIS ENABLES

    GA4 to LinkedIn Conversions API

    LinkedIn Conversions API for GA4: Signals reports online orders to LinkedIn so B2B revenue counts against the campaign straight from your GA4 events, hashed and consent-screened as each event fires.

    • Signals reports online orders to LinkedIn so B2B revenue counts against the campaign, reading your GA4 events as each event fires.
    • Online B2B orders counted inside LinkedIn, with no export step out of your GA4 events.

    WHAT FLOWS WHERE

    GA4 to LinkedIn CAPI, mapped.

    Each sync hands the on-site purchase and checkout events from your GA4 events to Signals, which hashes and filters every record, then LinkedIn's Conversions API logs the web conversions for long B2B consideration windows.

    Each sync hands the on-site purchase and checkout events from your GA4 events to Signals, which hashes and filters every record, then LinkedIn's Conversions API logs the web conversions for long B2B consideration windows.

    WHO THIS IS FOR

    Built for the teams that own the number.

    B2B stores whose LinkedIn-sourced orders finish on the site, working out of GA4 event streams and BigQuery exports.

    Analytics teams instrumenting GA4 who need B2B web orders attributed to the LinkedIn campaign that drove them out of GA4 events.

    HOW DATAHASH SETS IT UP

    From kickoff to verified events.

    1. Connect

      Read access to your GA4 event stream, mapped to LinkedIn's Conversions API and tuned for long B2B consideration windows.

    2. Map

      Columns from your GA4 events align to LinkedIn's Conversions API in the visual mapper, hashed as each event fires and checked for long B2B consideration windows.

    3. Deliver

      As each event fires, Signals reads your GA4 events and reports online orders to LinkedIn so B2B revenue counts against the campaign, forwards each event as it arrives, with long B2B consideration windows watched in the debugger.

    WHAT YOU GET

    What ships with this use case.

    B2B web orders attributed to the LinkedIn campaign that drove them from your GA4 events, delivered as each event fires.

    Online B2B orders counted inside LinkedIn out of your GA4 events, delivered as each event fires without event volume climbing.

    Match feedback on long B2B consideration windows from LinkedIn's Conversions API each run, tied back to your GA4 events.

    ON THE WIRE

    What LinkedIn CAPI actually receives.

    signals :: ga4.linkedin-capi :: wire

    1. ● signals :: event payload
    2. > POST /conversionEvents source=ga4.web_orders
    3. conversion "urn:lla:llaPartnerConversion:97290"
    4. conversionHappenedAt 1784629290000
    5. user.userIds [{ idType: "SHA256_EMAIL", idValue: "c19ef0…" }]
    6. ✓ accepted · conversionValue 2111 USD
    FAQ

    Asked on almost every call.

    How often does the GA4 LinkedIn CAPI sync run?

    The pace follows your GA4 events: Signals sends changes from GA4 to LinkedIn as each event fires. Because it forwards each event as it arrives, B2B web orders attributed to the LinkedIn campaign that drove them stays current while analytics teams instrumenting GA4 keep long B2B consideration windows in view. Delivery needs no export and no manual upload.

    What match rate should a GA4-sourced LinkedIn CAPI batch expect?

    In GA4, match rate tracks the email and phone quality your GA4 events carry. Clean identifiers land for LinkedIn; blank ones never will. The first Conversions API report shows analytics teams instrumenting GA4 where long B2B consideration windows needs work, a data-quality task handled in GA4.

    NEXT STEP

    GA4 to LinkedIn CAPI, in production this week.