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    PARTNERSHIPS / AGENCIES

    Claritas + Datahash

    Claritas, a US data analytics and identity company, home of PRIZM segmentation, works with Datahash on server-side measurement and first-party data activation for its clients.

    ABOUT CLARITAS

    A US data analytics and identity company, home of PRIZM segmentation.

    US data analytics and identity company (founded 1971, home of PRIZM segmentation), unifying identity, AI, and proprietary data for audience targeting and measurement.

    Agency partner Datahash
    Claritas delivers Datahash for its clients.
    SERVICES

    What Claritas does.

    Audience segmentation

    Identity resolution

    Attribution

    Consumer data

    WHAT CLIENTS GET

    Claritas on the Datahash platform.

    Server-side conversion tracking

    Across Meta, Google, Snap, and TikTok.

    Offline sales attribution

    In-store, call-centre, and back-office conversions delivered to every platform.

    CRM lead-quality sync

    Qualified stages back to the platforms for optimization.

    Custom audience automation

    Implemented by Claritas on the Datahash platform with partner-verified integrations.

    NEXT STEP

    Work with Claritas and Datahash.