The process to setup the Meta Offline CAPI is detailed below.
- Go to the Datahash dashboard and locate the Destinations card. Look for Offline Conversions API under Meta and click on it.
- Provide the Pixel ID and the Access token of the Snapchat Business Account which you would like to integrate.
Where to Find Dataset ID or Pixel ID and Access Token:
The process to find the Dataset ID or Pixel ID and Access token is detailed below:
- Log in to your Facebook Business Manager account at https://business.facebook.com/ and Choose the relevant Meta business account for which you wish to integrate Offline Conversions API
- Navigate on the “Events Manager” panel by clicking on the button located in the left navigation panel.
- In the left-side navigation panel, click on “Data Sources” to view all available Dataset IDs/Pixel IDs.
- Select the desired Dataset ID (or Pixel ID) for Offline Conversion API integration
- Go to the “Settings” tab of the account, and under the Dataset ID/Pixel ID header, you’ll find the ID.
- Copy the Dataset/Pixel ID from the Meta Event Manager and paste it in the corresponding field in the Datahash interface
- Once done, scroll down to the Conversion API section under Settings tab of the Dataset ID in Meta Event Manager. You will see “Generate Access Token” link.
- Click on the generated access token to copy it ot the clipboard
- Past the copied access token in the corresponding field in the Datahash interface
- Once added, click on Finish. Datahash will verify the provided credentials. Once verified, the set-up gets completed.
How to Create a New Dataset ID:
- Log in to your Facebook Business Manager account at https://business.facebook.com/ . Choose the relevant account you wish to integrate.
- Navigate on the “Events Manager” panel by clicking on the button located in the left navigation panel.
- In the left-side navigation panel, click on “Connect Data Sources” to start creating a new Dataset ID
- In the “Connect a new data source” pop-up window that opens up, select Offline from all the options provided and then click on Connect.
- To create a new dataset, enter a name for the dataset in the given field and click on Create
- You can see the newly created Dataset available in the left side navigation panel.
- Copy the Dataset ID from here and use it on the Datahash platform.