Enterprise Data Lake:
Collation of data from different data sources like Marketing channels, E-commerce systems, CRM, Loyalty systems etc. to create an Enterprise Data Lake.
Customer Data Platform:
Implementation of single customer view across different data using, customer ids, cookie ids etc.
Scorecards & Reports:
Creation of Performance review scorecards and drill down reports for Leadership and Mid-mgmt.
Dashboards & Alerts:
Creation of (near) Real-time/ live dashboards and operational alerts based on data to control day-to-day.